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Senior Manager/Associate Director, Sales and Marketing Analytics
2 months ago
Senior Manager/Associate Director, Sales & Marketing Analytics
The Senior Manager/Associate Director, Sales & Marketing Analytics, is key member of the team providing analytical support to the Sales & Marketing function (Brand Marketing, Field Sales Leadership) of a growing commercial organization with three approved products and a portfolio of pipeline product candidates. This position will be the primary analytical business partner for VIVITROL Marketing and will provide analytical support to VIVITROL Sales Leadership as well. In addition, this position will work with Commercial Data strategy & Governance, Market Access Analytics, Enterprise Analytics, Market Research & Competitive Intelligence, Commercial Operations & Effectiveness, IT, Finance, Program Management and Compliance on cross functional solutions. This position will report to the Sr Director, Sales & Marketing Analytics.
Responsibilities
Responsibilities
- Partner with Sales & Marketing leaders and other stakeholders to identify key business questions and knowledge gaps that can be addressed via analyses and reports. Areas of focus include the following:
- Track performance of markets and product launches
- Quantify treatment provider landscapes and segments
- Develop brand performance analytics and metrics
- Evaluate effectiveness of marketing and field efforts; identify challenges and opportunities; provide actionable insights / recommendations
- Support business plan development and execution tracking
- Determine required data sources (internal and external) to address business questions.
- Add depth to insights by developing a thorough understanding of all key brand commercial dynamics, including disease state, market landscape, product attributes, unmet needs, key treatment providers / prescribers and payers.
- Provide ongoing, high-level strategic consulting to all internal stakeholders to ensure maximum leverage of insights.
- Manage vendors and data sources used for analyses.
- Mentor and support the development of analysts.
Basic Qualifications
Minimum Education and Experience Requirements - Senior Manager Level
- Bachelor's degree in business, science or quantitative disciplines such as mathematics or statistics required. Master's degree preferred.
- Minimum of 5 years in an analytics role and 3 years in biopharma. Experience with sales & marketing analytics preferred.
- Experience with specialty injectables, addiction products preferred.
- Advanced Microsoft Excel and SQL skills; proficient with Microsoft Office applications including PowerPoint and Word. Experience with Tableau preferred.
- Experience working with large datasets and relational databases preferred.
- Working knowledge of CRM solutions; knowledge of Veeva or Salesforce.com preferred.
- Working knowledge of pharmaceutical data sources such as IQVIA, Symphony Health and specialty pharmacy reported data (referral status, dispense).
- Bachelor's degree in business, science or quantitative disciplines such as mathematics or statistics required. Master's degree preferred.
- Minimum of 7 years in an analytics role and 4 years in biopharma. Experience with sales & marketing analytics preferred.
- Experience with specialty injectables, addiction products preferred.
- Advanced Microsoft Excel and SQL skills; proficient with Microsoft Office applications including PowerPoint and Word. Experience with Tableau.
- Experience working with large datasets and relational databases.
- Working knowledge of CRM solutions; knowledge of Veeva or Salesforce.com preferred.
- Working knowledge of pharmaceutical data sources such as IQVIA, Symphony Health and specialty pharmacy reported data (referral status, dispense).
- Demonstrated ability to develop effective / collaborative working relationships with Sales & Marketing leadership. Ability to understand business requirements, propose solutions, gain alignment and execute.
- Strong quantitative abilities and problem-solving skills.
- Highly analytical; always looking for new ways to examine data.
- Strong communication and presentation skills, both verbal and written, including ability to synthesize information and make recommendations.
- Strong attention to detail and process.
- Ability to work independently and cross-functionally.
- Ability to coordinate and influence the efforts of cross-functional teams.
- Ability to prioritize and manage concurrent and, occasionally, competing initiatives in a fast-paced environment.
- Strong organization and planning skills.
- Focus on process improvement and the development of sustainable / predictable processes, business rules and solutions.
- Ability to communicate requirements to vendors and manage their performance.
- Ability to work in a hybrid office schedule 3 days per week in Waltham
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About Us
Why join Team Alkermes?
Alkermes applies its deep neuroscience expertise to develop medicines designed to help people living with complex and difficult-to-treat psychiatric and neurological disorders. A fully-integrated, global biopharmaceutical company, headquartered in Ireland with U.S. locations in Massachusetts and Ohio, we are committed to pursuing great science, driven by deep compassion to make a real impact in the lives of patients. Alkermes has a portfolio of proprietary commercial products for the treatment of alcohol dependence, opioid dependence, schizophrenia and bipolar I disorder, and a pipeline of clinical and preclinical candidates in development for various neurological disorders, including narcolepsy.
Beyond our important mission of developing medicines to address unmet patient needs, we actively seek to foster a culture of diversity, inclusion and belonging throughout our business. We strive to ensure that all voices are respected and valued, recognizing that our diversity of thought, background and perspective makes us stronger. We are proud to have been recognized as an employer of choice by many national organizations, including being certified as a Great Place to Work in the U.S. in 2024, honored as a Healthiest Employer in both Ohio and Massachusetts in 2023, a Best Place for Working Parents in 2023, and to have received the Bell Seal at the Platinum level for Workplace Mental Health by Mental Health America for three consecutive years (2021-2023).
Alkermes, Inc. is an equal employment opportunity employer and does not discriminate against any qualified applicant or employee because of race, creed, color, age, national origin, ancestry, religion, gender, sexual orientation, gender expression and identity, disability, genetic information, veteran status, military status, application for military service or any other characteristic protected by local, state or federal law. Alkermes also complies with all work authorization and employment eligibility verification requirements of the Immigration and Nationality Act and IRCA. Alkermes is an E-Verify employer.