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Paid Media Manager

3 months ago

Arlington, United States Stand Together Full time

Stand Together is a dynamic and mission-driven organization committed to driving positive social change and empowering individuals to overcome barriers. Join our team and be part of a collaborative community that values innovation, personal responsibility, and the power of bottom-up solutions. Together, we will create a society that fosters opportunity, dignity, and well-being for all.

We are seeking a dynamic and results-driven Paid Media Manager to join our digital marketing team. As a Paid Media Manager, you will be responsible for overseeing the day-to-day management of paid digital marketing activities across various channels, including paid search, display, and social advertising. You will work closely with the content marketing leader to develop and execute paid media strategies aligned with our overarching marketing goals and objectives.

Your Responsibilities Include

    • Plan, implement, and monitor paid digital content across paid media channels.
    • Drive objectives through paid strategy and tactics to grow digital platforms and engagement.
    • Develop and manage effective media buying strategies, including optimization for in-platform content.
    • Provide ongoing actionable insights into performance and make recommendations for adjustment.
    • Build informed media buys from the overall budget and define, measure, and evaluate relevant paid media KPIs.
    • Collaborate with marketing colleagues and business leaders to align and apply content strategy to paid media for various campaigns and channels.
    • Conduct regular audience and ad testing to experiment and learn.
    • Ensure compliance with advertising policies and regulations.
Knowledge and Skills You Bring to the Organization
    • Bachelor's degree in marketing, advertising, or a related field.
    • 2+ years of cross-discipline media planning experience, with a demonstrable record of campaign management and increasing media spend efficiency and ROI metrics.
    • Experience with digital marketing tools such as ad servers, DSPs, and paid media and audience management platforms.
    • Strong analytical skills and attention to detail for tracking and reporting.
    • Excellent communication and collaboration skills.
    • Proficiency in Excel.
What We Offer
    • A meaningful career where your work will improve the lives of millions of Americans - especially the least fortunate
    • A vision-driven community of over 1,000 employees across the country who are dedicated to improving the lives of others
    • Competitive salaries and bonuses. Our salary and bonus strategies are aligned to the value you create, not a standardized bell curve
    • Generous 401K match - 6% match with immediate vesting
    • Competitive health and wellness benefits
    • Our flexible time-off policy allows all employees to take leave as needed
    • A purchasing credit card to use for business expenses
    • Mileage reimbursement for business travel separate from your commute
    • Commuter assistance plans to offset the cost of commuting into our headquarters (on-site parking or metro)
    • Opportunities for professional development and mentorship that can strengthen your effectiveness through Principle Based Management and other industry specific programs


Stand Together helps social entrepreneurs supercharge their efforts to help people improve their lives. We connect them with passionate partners and the resources necessary to make a greater difference. Through our philanthropic community, we tackle some of the nation's biggest challenges so that every person has the opportunity to realize their extraordinary potential. Stand Together partners with people from diverse perspectives and backgrounds-including people in education, business, community non-profits, and public policy-to accomplish more together than any of us could on our own.

Our Values Working at Stand Together is different from many other organizations. We have a relentless commitment to a culture based on a business philosophy called Principle Based Management® (PBM®). Informed by the principles that allow a free and open society to flourish, PBM® prepares individuals to innovate, improve, and transform while fostering a healthy, growing organization that creates long-term value for its clients and supporters and fulfillment for its employees.

We believe that diversity in experiences, perspectives, knowledge and ideas fuels creativity, broadens knowledge, and helps drive success. That's why we're proud to be an equal opportunity employer and strive to treat all employees and applicants with honesty, dignity, respect and sensitivity. We welcome all qualified applicants regardless of color,race, religion, religious creed, sex, gender or gender identity, gender expression, sexual orientation, national origin, citizenship, ethnicity, ancestry, age, physical disability, mental disability, medical condition, pregnancy (including medical needs which may arise from pregnancy, childbirth, or related medical conditions), military and veteran status, genetic information, marital or familial status, political affiliation, or any other legally recognized protected basis under federal, state or local laws, regulations or ordinances.