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NA Consumer Business Manager
2 months ago
General Information
Req #
WD00066808
Career area:
Sales Support
Country/Region:
United States of America
State:
North Carolina
City:
Morrisville
Date:
Monday, June 17, 2024
Working time:
Full-time
Additional Locations :
* United States of America - North Carolina - Morrisville
Why Work at Lenovo
We are Lenovo. We do what we say. We own what we do. We WOW our customers.
Lenovo is a US$62 billion revenue global technology powerhouse, ranked #217 in the Fortune Global 500, employing 77,000 people around the world, and serving millions of customers every day in 180 markets. Focused on a bold vision to deliver smarter technology for all, Lenovo has built on its success as the world's largest PC company by further expanding into growth areas that fuel the advancement of 'New IT' technologies (client, edge, cloud, network, and intelligence) including server, storage, mobile, software, solutions, and services.
This transformation together with Lenovo's world-changing innovation is building a more inclusive, trustworthy, and smarter future for everyone, everywhere. To find out more visit www.lenovo.com, and read about the latest news via our StoryHub.
Description and Requirements
Business Planning Responsibilities:
Align with North America category team and Business Units to set key quarterly/annual business objectives including units/share, revenue and profit; primarily focused on Gaming Notebooks and Handhelds.
Review market analysis, including sell in and sales out.
Work close with sales account executives to plan and execute key retail cycles.
Drive initiatives to maximize share, mix, margin and overall product contribution to the portfolio & business.
Manage gross to net budget (GTN), including tactical pricing dollars, needed to drive execution of campaigns.
Responsible for working with marketing teams to execute demand generation programs.
Evaluate performance against plan at appropriate intervals (e.g., weekly, monthly) and make corrective actions to keep on track to achieve goals.
Present details to management teams on a regular basis.
Provide relevant input to the annual & quarterly planning cycles by LOB key financials (Platform Mix, Units, AUR, AUM, Rev$, Margin$)
Identify opportunity to partner with alliances to grow business
Product Related Responsibilities:
Effectively manage Product Transitions with a view to maximizing revenue & profit
Ensure accurate forecasting for relevant products; co-owner (with Sales) for forecast
Effectively differentiate Lenovo offerings from competitive alternatives and create distinct customer preference for Lenovo offerings. Knows when to bring elements of competitors' offerings or products into the equation to create the highest yielding deal for the customer and Lenovo.
Determine customer needs through participation in Sales & Customer meetings. Recommend and position appropriate product to customers.
Feedback competitive "price:spec" details to product team to help arrive at appropriate positioning and product messaging.
Basic Qualifications:
8+ years experience
Bachelors
Preferred Qualifications:
Strong understanding of product life cycle management & retail/telco business model.
Strong understanding of promotional programs mechanics for consumer markets
Good understanding of consumer buying behavior (seasonality)
Good understanding of the PC industry - products and technology
Maintains mastery of competition's offerings, strategies, and plans
Strong drive for results
Strong interpersonal skill & keen attention to details
Ability to manage through influence, negotiation
Strong verbal (presentation) and written communication skills
We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, religion, sexual orientation, gender identity, national origin, status as a veteran, and basis of disability or any federal, state, or local protected class.
Additional Locations :
* United States of America - North Carolina - Morrisville
* United States of America
* United States of America - North Carolina
* United States of America - North Carolina - Morrisville
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