Senior Marketing Executive

3 weeks ago


Atlanta, United States Tier4 Group Full time

Our client, a leader in the Insurance space, is looking for a Senior Marketing Executive to develop and execute the company’s marketing strategy and vision. You will oversee and grow a team of first-in-class in-house marketers and will direct all marketing efforts toward the realization of high-impact goals. This position will be responsible for delivering marketing strategies that amplify our message to the healthcare industry, capture market demand and acquisition, and increase customer advocacy. This is a unique opportunity to make a significant impact and shape the future of our growing organization. Responsibilities Define marketing strategies to support the company’s overall strategic objectives Oversee content, creative, product, and digital marketing efforts - ensuring our consistent brand voice throughout Build our reputation to become known as a clinical risk mitigation leader in our market Drive customer acquisition, revenue growth and customer advocates through strategic marketing tactics Develop comprehensive marketing plans and budgets Serve as the voice of marketing for cross-departmental/cross-functional initiatives to guide a unified approach to business development, advice, customer experience, etc. that meets customer demands Drive customer segmentation, market research, and competitive analysis to identify target audiences, optimize messaging, and refine go-to-market strategies Stay ahead of industry trends, emerging technologies, and customer needs to identify opportunities for innovation and growth Manage and grow a team of marketers to scale efforts and meet business objectives. Serve as a player/coach and lead the team to success through fostering continuous learning, growth, and development. Commitment to our core precept of a PolicyOwner first philosophy Requirements and skills Proven experience as chief marketing officer, senior marketing executive, or similar role in the B2B space- preferably within an insurance or financial services organization Demonstrable experience in developing efficient strategies and business plans for all marketing aspects (branding, campaign execution, product promotion, etc.) Solid understanding of market research and data analysis methods Ability to apply tactics across new and traditional media channels, and tie marketing activities to business results Extensive experience in developing and executing successful multi-channel marketing campaigns Deep understanding of marketing technology, automation and CRM platforms Having a customer-centric mindset as well as a data-informed, learning approach to marketing Experience managing and growing a mid to large size team of marketers BS/BA in business administration, marketing, communications, or relevant field; MS/MA is a plus, relevant certifications in marketing areas preferred

#J-18808-Ljbffr



  • Atlanta, United States TIER4 GROUP Full time

    Our client, a leader in the Insurance space, is looking for a Senior Marketing Executive to develop and execute the companys marketing strategy and vision. You will oversee and grow a team of first-in-class in-house marketers and will direct all marketing efforts toward the realization of high-impact goals. This position will be responsible for delivering...


  • Atlanta, United States Tier4 Group Full time

    Our client, a leader in the Insurance space, is looking for a Senior Marketing Executive to develop and execute the company’s marketing strategy and vision. You will oversee and grow a team of first-in-class in-house marketers and will direct all marketing efforts toward the realization of high-impact goals. This position will be responsible for delivering...


  • Atlanta, United States Tier4 Group Full time

    Our client, a leader in the Insurance space, is looking for a Senior Marketing Executive to develop and execute the company’s marketing strategy and vision. You will oversee and grow a team of first-in-class in-house marketers and will direct all marketing efforts toward the realization of high-impact goals. This position will be responsible for delivering...


  • Atlanta, United States Criterion Executive Search Full time

    Job DescriptionJob DescriptionVery nice opportunity in the Atlanta area with a very well-respected nationwide broker for a Marketing Account Executive with 5+ years of Real Estate experience in a brokerage environment. You will be responsible for Leading and coordinating marketing and service activities on new and renewal business as well as supporting...


  • Atlanta, United States TIER4 GROUP Full time

    Job DescriptionJob DescriptionCorporate Marketing Executive Atlanta, GA - Relo Assistance Available Our client, a leader in the Insurance space, is looking for a Senior Marketing Executive to develop and execute the companys marketing strategy and vision. You will oversee and grow a team of first-in-class in-house marketers and will direct all marketing...


  • Atlanta, United States Marketing Deluxe Full time

    The Coca-Cola Company is embarking on a Marketing Transformation to transform our Marketing into the critical driver of our growth algorithm. TCCC has recently set up a Marketing Transformation Management Office to orchestrate and accelerate the transformation. A critical component of this acceleration is Change Leadership and Communications. The ambition of...


  • Atlanta, United States FIS - Fidelity Information Services Full time

    Build a book of business through constant proactive prospecting, which result in meeting/exceeding annual quota targets through sales to new and existing customers alike - Leverage research skills, intra-company contacts, market data to qualify prosp Sales, Executive, Senior, Business Services, Business


  • Atlanta, United States Inspire Brands Full time

    The Sr. Executive Compensation Manager will be responsible for the design, assessment, and administration of the Inspire Brands executive compensation programs. Serves as the subject matter expert on market trends and practices in executive compensation and program initiatives. This position reports to the Vice President, Total Rewards. This position sits...


  • Atlanta, United States Paramount Unified School District Full time

    Company DescriptionParamount is a leading provider of Contact Center workforce solutions, with over 25 years of experience in recruitment, screening, processing, payroll, and onboarding services. We specialize in providing temporary, permanent, and full-time employees for a wide range of job titles in the contact center industry. With a focus on total...


  • Atlanta, United States Meltwater Full time

    Description Meltwater is a leading global provider of media, social, and consumer intelligence software solutions. We are looking for an experienced professional to join our growing team as the Global ABM Senior Marketing Manager. This key role combines leadership in global demand generation campaign management with expertise in account-based marketing &...


  • Atlanta, United States Meltwater Full time

    Description Meltwater is a leading global provider of media, social, and consumer intelligence software solutions. We are looking for an experienced professional to join our growing team as the Global ABM Senior Marketing Manager. This key role combines leadership in global demand generation campaign management with expertise in account-based marketing &...


  • Atlanta, United States Capstone Search Group Full time

    Job DescriptionJob DescriptionAbout the RoleAs Senior Commercial Insurance Account Executive you are a senior service leader at a sophisticated brokerage (headquartered in Atlanta) with responsibility for personally managing a large book of business. As the strategic liaison, you need to exhibit leadership over the service process with direct influence...


  • Atlanta, United States NICE Full time

    At NICE, we don’t limit our challenges. We challenge our limits. Constantly. We’re relentless. We’re ambitious. And we make an impact. Our NICErs bring their A game and spend each day turning it into an A+. And if you’re like us, we can offer you the kind of challenge that will light a fire within you.NICE Customer Experience Analytics (CEA) Senior...


  • Atlanta, United States Stibo Systems Full time

    This is the role and main tasks In this role, you will be the quarterback for solutioning customer’s requirements. The role is consultative in nature and will drive license sales of Stibo Systems software into the designated territory. The Senior Sales Executive works in partnership with Presales, Professional Services, and Alliances teams. This role can...


  • Atlanta, United States Virtual Full time

    Vaco is hiring for a Senior Sales Account Executive in Atlanta, GA. Reports to: Director of Sales Summary The Sr. Sales will work cooperatively with the Director of Sales and other members of the sales team to lead the growth of existing customers, create new customers, and exceed customer expectations. The Sr. Sales is a client advocate and is accountable...


  • Atlanta, United States Vaco Full time

    Vaco is hiring for a Senior Sales Account Executive in Atlanta, GA. Reports to: Director of SalesSummary The Sr. Sales will work cooperatively with the Director of Sales and other members of the sales team to lead the growth of existing customers, create new customers, and exceed customer expectations. The Sr. Sales is a client advocate and is accountable...


  • Atlanta, United States Vaco Recruiter Services Full time

    Vaco is hiring for a Senior Sales Account Executive in Atlanta, GA. Reports to: Director of Sales Summary The Sr. Sales will work cooperatively with the Director of Sales and other members of the sales team to lead the growth of existing customers, create new customers, and exceed customer expectations. The Sr. Sales is a client advocate and is accountable...


  • Atlanta, United States The Home Depot Full time

    The Senior Marketing Analyst will play a critical role in advancing our Marketing Measurement capabilities, particularly in offsite media measurement, by unlocking new solutions and ensuring data quality. This position will collaborate closely with t Senior Analyst, Measurement, Marketing, Analyst, Skills, Data Engineer, Technology, Retail


  • Atlanta, United States Cox Communications Full time

    The Senior Manager, CRM Marketing will help grow our relationship marketing programs, create relevant, multi-channel customer communications via email and SMS, and ultimately drive incremental growth to the business. This role will lead the strategy Marketing, Manager, Customer Experience, Customer Engagement, Senior, SMS, Business Services


  • Atlanta, United States PrimePay Full time

    Do you love to build, innovate, create and collaborate? Come grow your career and make an impact with PrimePay - a growth focused, flexible and established Human Capital Management (HCM) SaaS technology company. As we continue our evolution and growth into a leading HCM SaaS technology provider to businesses, we are seeking our next Emerging Market Sales...