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Digital Sales Engineer
3 months ago
CUMULUS MEDIA | Dallas is seeking a talented Digital Sales Engineer to manage and optimize advertising campaigns for our advertisers. If you have hands-on experience with Google, Meta, Email, CTV/OTT, and other digital platforms, we want to hear from you Key Responsibilities: Campaign Management: Oversee the implementation, management, and optimization of digital advertising campaigns across various platforms including Google, Meta (Facebook/Instagram), Email, CTV/OTT, and others. Client Consultation: Work closely with our sales team and clients to understand their advertising needs, develop tailored strategies, and provide expert advice on best practices. Performance Analysis: Monitor campaign performance, analyze data, and generate insightful reports to measure effectiveness and drive continuous improvement. Technical Support: Provide technical support and troubleshooting for digital advertising platforms, ensuring seamless execution and delivery of campaigns. Collaboration: Collaborate with cross-functional teams including sales, marketing, and creative to ensure alignment and successful campaign outcomes. Innovation: Stay updated with industry trends, emerging technologies, and best practices to enhance our digital advertising offerings. Required Experience: Digital Advertising Platforms: Proficiency in managing campaigns on Google Ads, Meta (Facebook/Instagram), Email marketing platforms, and CTV/OTT. Analytical Skills: Strong analytical abilities to interpret campaign data and generate actionable insights. Technical Expertise: Solid understanding of digital advertising technologies and tools, with the ability to troubleshoot and optimize performance. Communication Skills: Excellent verbal and written communication skills to convey technical information to non-technical stakeholders. Project Management: Proven ability to manage multiple projects simultaneously, meet deadlines, and deliver high-quality results. Industry Knowledge: Up-to-date knowledge of digital advertising trends, tools, and best practices. Qualifications: Bachelor’s degree in Marketing, Business, or a related field. 3+ years of experience in digital advertising campaign management. Certification in Google Ads, Meta Blueprint, or other relevant platforms is a plus. Strong problem-solving skills and attention to detail. Ability to work independently and as part of a team in a fast-paced environment. What we offer: Competitive salary Medical, Dental & Vision Insurance coverage 401K with company match to plan for the long-term Paid vacation & holidays Opportunity to work with a talented and passionate team Access to cutting-edge tools and technologies Career growth and development opportunities A vibrant and inclusive company culture CUMULUS MEDIA is proud to be an Equal Opportunity Employer (EOE). #J-18808-Ljbffr
