Member Acquisition Manager

2 weeks ago

Princeton, United States ISMG - Information Security Media Group Full time
About Us
Collaboration, Intelligence, and Leadership

CyberEdBoard is the premier member's-only community of executives & thought leaders in the fields of information security, cybersecurity, and information technology. Members have access to a robust platform of resources that promote peer-to-peer networking & knowledge-sharing, executive-level education, & professional growth.

Executive members use the CyberEdBoard engagement platform to further enhance their professional brands, create & exchange member-exclusive resources, obtain accredited education & content, contribute in the executive mentor marketplace, & seamlessly connect with senior security peers & experts around the world.

The Opportunity
We are seeking a Member Acquisition Manager to develop & execute membership growth strategies for CyberEdBoard. In this role, you will lead a variety of strategic efforts to identify & recruit new members, targeting & engaging with c-suite cybersecurity executives & senior-level practitioners across the globe, in order to achieve designated growth & revenue targets.

As Member Acquisition Manager you will collaborate with cross-functional teams across the organization as you contribute to the development of marketing, content, & outreach strategies to attract new members while fostering viable relationships with existing members to help identify opportunities to maximize sustainability & engagement for optimal performance.

Responsibilities
  • Developing a high level understanding of CyberEdBoard's value offerings & a strong base level knowledge of the cybersecurity landscape to elevate prospecting communication with target members.
  • Targeting & engaging with cybersecurity leaders to identify & qualify new member prospects.
  • Conducting a variety of cold & warm outreach tactics to set discovery appointments such as email, LinkedIn messaging, networking, attending professional industry events, etc.
  • Executing business development/member acquisition activities such as market research & prospecting, generating & nurturing leads, leading discovery sessions, managing contract negotiations & procurement processes, & ensuring the timely processing of membership applications.
  • Collaborating in the development of strategic initiatives to attract members, including marketing & content strategies to reach target audiences.
  • Achieving agreed upon KPIs & performance outcomes within schedule in alignment with designated membership growth targets.
  • Establishing, developing, & maintaining positive business relationships with members.
Requirements
  • Bachelor's Degree or higher in Business Administration, PR, Communication, Marketing, or other related areas
  • 3+ years of experience with member acquisition, business development, and/or sales
  • Experience with a B2B membership, association, or community program is highly preferred
  • Experience targeting & engaging with senior to C-level contacts via cold & warm outreach methods
  • Knowledge of IT/cybersecurity & the industry landscape
  • Experience with B2B events & collaborating with marketing to develop content strategies for increased engagement
  • Self-starter who thrives in a fast paced, dynamic start-up environment with an outstanding ability to multitask and tackle tight deadlines
  • Strong organization skills & the ability to manage multiple projects simultaneously
  • Must be an independent thinker with a solution oriented mindset

Apply now Visit www.CyberEdBoard.io for more information.

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