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1 month ago
Business Overview KINESSO is the technology-driven performance marketing agency that sits at the very heart of IPG Mediabrands, providing actionable growth for both our agency partners and clients. We turn 'action' into 'outcome' for our clients, leveraging our unique capabilities in optimization, analytics, AI, and experimentation. KINESSO has brought together the collective power of what was formerly Matterkind, Reprise, P3, and Kinesso under one collective entity that will serve as the most powerful delivery engine in the industry. We have extensive offerings spanning across performance marketing and data and technology. Fueled by a deep understanding of consumer behavior, we offer an end-to-end engine of planning and optimization while also delivering on data-driven strategy for social platforms, actionable growth in e-commerce, and creating curated marketplaces specific to each client's function and needs. The company has more than 6,000 employees operating in more than 60 countries. Learn more at www.KINESSO.com. The Client NIKE Inc. is the world's leading designer, marketer, and distributor of authentic athletic footwear, apparel, equipment, and accessories. Founded by Bill Bowerman and Phil Knight in 1972, Nike has grown over the last 50 years into one of the most valuable, most loved and most emulated brands in the world, singular in its ability to create cultural conversation within the world of sports and fashion and far beyond. Nike's mission is to bring inspiration and innovation to every athlete* in the world; a mission expressed every day through product design, digital and physical retail consumer experiences, and brand communications. Initiative is Nike’s agency of record for Global Media, responsible for strategy, integrated media planning for Nike’s multi-region integrated brand and product campaigns. As part of the integrated Initiative team, KINESSO will deliver best-in-class paid and organic social strategy and activation services for Nike. Position Summary We are looking for you–dynamic, best-in-class talent–to join the KINESSO team as a Social Strategist. In this role, you will work closely with Initiative team members to develop informed, smart and creative social strategies for clients, provide a fresh, new perspective on the ever-changing social landscape, and engage directly with communities in social on behalf of our clients. Responsibilities Active always-on channel + content management for @jumpman23 social media handles. Test and publish all social organic posts, with agility, operational excellence, and flawless execution. Assist in Jordan's organic creative review process and run of show. Active social listening to identify real-time engagement opportunities for the Jordan brand. Develop a deep understanding of client’s brand tone to embody the voice of the brand. Provide guidance on social posting cadence by platform according to best practices. Provide your own expertise and perspective on social media best practices. Provide inspiration and innovative uses for social media platforms. Research and assess key new-to-market platforms. Build quarterly Social Media Playbooks. Active community engagement with Jordan athletes. Create qualitative reports focusing on audience observations. Manage project tracker for creators/partners and consistency across all organic social posts. Manage usage calendar for rights expiring content. Work with social platforms to support thought leadership development. Build strong relationships with organic clients and internal teams. Stay up to date with the latest social media trends. Collaborate with the social strategy team on ad hoc projects. Desired Skills & Experience 1-2 years of community management and social strategy experience. Experience in mining insights, building social strategies, and social reporting preferred. Strong copywriting and communication skills. Demonstrated enthusiasm for digital marketing. Team player who balances multiple work streams. Confidence in executing tasks independently. Deep knowledge across all social media channels. Experience with management tools and native publishing on social platforms preferred. Passion for sports/basketball is preferred. KINESSO does not require candidates to have a college degree. We See You At IPG Mediabrands, we are unified behind a commitment to fostering a culture of inclusion and belonging. We take pride in our responsibility to our clients, communities, and to each other. We embrace differences and recognize the unique value that each of us brings to our community. We encourage you to apply, as unique backgrounds, perspectives, and lived experiences are welcomed. Wage and Benefits We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, and paid family benefits. You will receive discretionary time off days and company-wide Appreciation Weeks and Wellness Days. The salary range for this position is posted below. Where an employee or prospective employee is paid within this range will depend on various factors including skill set, level of experience, and qualifications. Employment Transparency It is the policy of Mediabrands to provide equal employment opportunities to all employees and applicants for employment without regard to any basis prohibited by applicable law. Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties may change at any time with or without notice. #J-18808-Ljbffr
