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Email Marketing Specialist
3 months ago
LaSalle Network has partnered with a long-time client looking to hire an Email Marketing Specialist to join their growing digital marketing teamOur client, a leader in the e-commerce space, has experienced exponential growth the past two fiscal years and are looking to hire this individual as part of their growth strategy in 2024.
The primary goal of the Email Marketing Specialist role is to develop and execute email marketing campaigns to engage their audience, drive customer retention and support overall marketing objectives. The ideal candidate will bring a creative mindset, a data-driven approach and a passion for delivering impactful email campaigns.
Email Marketing Specialist Responsibilities:
- Plan, create and execute end-to-end email marketing campaigns, including content creation, segmentation, scheduling, and deployment
- Collaborate with cross-functional teams to ensure alignment of email campaigns with overall marketing strategies
- Analyze customer data to segment audiences effectively, ensuring personalized and relevant email content for different customer segments
- Create compelling and engaging email content, including copy, visuals, and calls-to-action, to drive customer engagement and conversions
- Stay current with email marketing best practices, industry trends and regulations to ensure compliance and maximize deliverability
- Bachelor's degree in Marketing, Communications, or a related field
- Proven experience in email marketing, including campaign management and analysis
- Proficient in email marketing platforms and marketing automation tools
- Excellent written communication and copywriting skills
- Detail-oriented, with a focus on delivering high-quality, error-free content
If interested, please apply today
Thank you,
Cas Ngiramowai
Senior Marketing Recruiter
LaSalle Network
LaSalle Network is an Equal Opportunity Employer m/f/d/v.
LaSalle Network is the leading provider of direct hire and temporary staffing services. For over two decades, LaSalle has helped organizations hire faster and connect top talent with opportunities, from entry-level positions to the C-suite. With units specializing in Accounting and Finance, Administrative, Marketing, Technology, Supply chain, Healthcare Revenue Cycle, Call Center, Human Resources and Executive Search. LaSalle offers staffing and recruiting solutions to companies of all sizes and across all industries.
LaSalle Network is the premier staffing and recruiting firm, earning over 100 culture, revenue and industry-based awards from major publications and having its company experts regularly contribute insights on retention strategies, hiring trends and hiring challenges, and more to national news outlets. LaSalle Network offers temporary Field Employees benefit plans including medical, dental and vision coverage. Family Medical Leave, Worker's compensation, Paid Leave and Sick Leave are also provided. View a full list of our benefits here: View a full list of our benefits here.