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Special Events
2 months ago
SPECIAL EVENTS & SPONSORSHIPS SALES MANAGER- Holland Civic Center Place
LOCATION: Holland, MI
DEPARTMENT: SALES
REPORTS TO: VICE PRESIDENT OF SALES
STATUS: FULL-TIME (EXEMPT)
ABOUT THE COMPANY:
Holland Civic Center Place is a banquet, recreation, entertainment, and event destination focused on improving the health and economic vitality of Holland, MI. You will be joining a championship-level team focused on fun, fulfillment, and service built to enrich the community as well as your career and personal growth. Holland Civic Center Place is a member of The Sports Facilities Companies (SFC) and is the nation's leading resource for managing and developing sports, recreation, wellness, and events facilities. We provide a highly collaborative and supportive culture that raises our team members to new levels of career growth. Together, we will carve a path in a hyper-growing industry where you will enjoy the journey and learn from the industry's best while having some fun.
SFC was awarded national recognition as a Top Workplace and is considered a workplace of choice. Our mission-focused company is highly entrepreneurial, team-oriented with a culture centered on collaboration, accountability, excellence, and service. We are growing rapidly and looking for high performers at every level to grow with us.
POSITION SUMMARY:
The Events Sales Manager will be responsible to establish, build, and maintain corporate & event relationships. This position will be in charge of prospecting, contracting, and driving sponsorship revenue.
PRIMARY RESPONSIBILITIES INCLUDE BUT ARE NOT LIMITED TO THE FOLLOWING:
Development and execution of sales strategies for both event-based sponsorships
Sell sponsorships that guarantee minimum net profit margins
Develop and implement sales annual strategy to meet and exceed revenue goals for corporate and pro-am event models
Own the full sales cycle from prospecting through closing contract process management
Establish and maintain event sales with specific pricing models to maximize event profitability
P&L responsibility for meeting the events revenue goals
Prepare/manage sales document process (proposals, contracts)
Maintain a customer relationship management (CRM) platform, which includes opportunity information management, contact information, and business development activity
Research and prospect potential clients
Maintain client relationship through service cycle to identify and close inside/future sales
Create referral programs (internal/external)
Leverage extended personnel and resources to expand sales network
Develop and oversee a book of business that includes new business and renewals, along with year-over-year growth
Establish and monitor metrics and initiatives that drive business strategy and performance
Motivate all stakeholders to grow the events and achieve desired business revenue results
All other duties assigned by management
MINIMUM QUALIFICATIONS:
Bachelor's degree in Business, Finance, Marketing, or Sports Management preferred
5+ years of experience in executive-level event/hospitality sales
Track record of revenue generation, sales success, and sponsor activation
Self-starter and team player who embraces both individual and department sales goals
Ability to maintain exceptional interpersonal relationships and develop trust with clients
Expert level command of MS Excel, Word, PowerPoint, and Outlook
Ability to learn multiple new software platforms quickly
WORK ENVIRONMENT:
Intermittent office noise
Must be able to lift at least 20 lbs.
Willing and able to travel on short notice (up to 75%)
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