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Content Strategist
4 weeks ago
Hi Friends,
If you are comfortable with below hot position with our client, kindly reply with your updated resume to amysha at executivetechnocrats.com
Client: Direct
3409-G LLC: Govenors Hill, Cincinnati
Position: Content Strategist
Duration: 11 Months
Bill Rate : $/hr
Sources, writes and edits content for internal marketing materials. Helps to inform content strategy, calendar and provides insights into campaign performance. Takes existing content and crafts thoughtfully designed presentations and marketing materials to be viewed by all areas of the business.
Roles and Responsibilities
Performing exhaustive research to gain in-depth knowledge of all customer personas
Performing extensive research and analysis on consumer thoughts and trends
Creating specifications and content appropriate for the project's customer personas
Strategizing content pillars and sub pillars
Planning the editorial calendar and content to promote service offerings within internal organization
Developing content governance guidelines for tone, style, and voice of all content, and ensuring they are followed
Developing editorial strategy, so content is consistent across delivery
Conducting periodic content audits
Ensuring that content strategy meets business objectives
Strategizing and improving content delivery and promotion
Analyzing content marketing strategy to evaluate performance
Key skills
Excellent copywriting skills to be able to plan, craft, direct, design, and edit content that get results.
Content presentation skills you should be able to determine how content should be packaged in presentation and visual aid formats.
Content delivery skills you provide guidance on the best distribution channel to deliver content to your audience.
You should have experience in handling and strategizing internal marketing campaigns.
Multitasking and organizational skills you will have to handle several types of projects and interactions regularly
Good analytical abilities to spot patterns and trends in marketing performance data
Experience in the retail sector will be an added advantage; minimally internal marketing experience required
Must be able to write, edit, and design
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