Senior Field Marketing Specialist

2 weeks ago

Cambridge, United States James Hardie Building Products Inc Full time

James Hardie Building Products Inc. is the North American leader in fiber cement home siding and exterior design solutions. Hardie products offer long lasting beauty and endless design possibilities with trusted protection and low maintenance. The company pioneered modern fiber cement building products and continues to invest in innovation to transform the industry. James Hardie is a high-performance organization, with an unwavering commitment to Zero Harm. The company proudly employs a diverse workforce of over 3,000 employees across operations in North America.

Make your dream career a reality. It's possible

Senior Field Marketing Specialist creates demand and helps leverage wins in the marketplace, whether it's withcontractors, builders, or dealers. The role supports the North Division, including the following priority metros: Boston, New York, Philadelphia, Washington DC, Chicago, Minneapolis. This position will help grow the number of contractors pitching Hardie to homeowners, while defending our current business and enabling contractors in growth-mode. This role is also responsible for helping to win the hearts and minds of dealer sales reps, building their confidence to promote Hardie to contractors and builders. This role reports to the Director of Marketing - Pro Channel, with a dotted line to the Sr Director of Sales - North Division. The sales team is the #1 customer for this role. This position will also partner with a broad cross-functional team, including segment leaders, the marketing team, sales operations, and events management. The position can be based in any major metropolitan area in the Northeast or located in Chicago. Travel is expected to be 30-40%.

What You'll Do:

Acceleratemarket development and sales growth with a primary focus on converting competitive siding opportunities (vinyl and wood siding, primarily) to Hardie fiber cement products.

Regionally deploychannel marketing strategies and tools in support of company growth goals.

Gain agood understanding of our target Customers, Contractors, and Consumers (homeowners), and helpto develop compelling customer and market programs to enable market share growth.

Partnerwith central marketing team to execute strategic email communications to the trade.

Partnerwith sales teams to drive increased contractor acquisition and alignment through execution of local events.

Developcase studies and capturing wins to fuel additional growth in the market.

Communicateand partnerwith internal and external stakeholders at all levels.

What You'll Bring:

Bachelor's Degree required (must be from an accredited institution). Marketing, Communications, or Business preferred

7 to 10 years of marketing experience

2+ years business to business (B2B) marketing focus

Experience creating, executing and managing multiple project plans and integrated marketing campaigns at once

Proven ability to effectively navigate through ambiguous situations

Able to manage and motivate people through influence and build strong relationships with a wide range of people

Ability to travel 30-40%

What You'll Receive:

At James Hardie, we recognize that our success depends on our people. We've worked hard to build a generous and competitive benefits program that demonstrates our commitment to our employees.

Comprehensive low-cost co-pay Health Insurance ;

medical, dental, prescription, and vision insurance benefits for every 30+ hour full-time employee. Insurance starts on day one

401 (k) Retirement

plan that will match 100% of employees saved dollars up to the first 6% of your salary

Paid holidays, paid vacation

including Jury Duty and bereavement leave

Wellness Program

Employee Assistance Program

Parental Leave

Community Involvement & Sustainable Solutions -

Fire Resistant Siding to Help Rebuild the Grizzly Flats Community | James Hardie

And

more

Apply now and come "home" to Hardie

#LI-SM1

James Hardie Building Products Inc. is an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, gender, sex, age, national origin, religion, sexual orientation, gender identity/expression, genetic information, veteran's status, marital status, pregnancy, disability, or any other basis protected by law.

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