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Senior Manager Category and Shopper Insights

2 months ago

Bentonville, United States Henkel AG & Co. KGaA Full time

At Henkel, you can build on a strong legacy and leading positions in both industrial and consumer businesses to reimagine and improve life every day. If you love challenging the status quo, join our community of over 50,000 pioneers around the globe. Our teams at Henkel Consumer Brands continuously drive the evolution in dynamic categories: Laundry & Home Care and Hair. With our trusted brands, including Persil and Schwarzkopf, our cutting-edge technologies and our disruptive solutions, you will have countless opportunities to explore new paths and develop your skills. Grow within our future-led businesses, our diverse and vibrant culture and find a place where you simply belong. All to leave your mark for more sustainable growth. Dare to make an impact? YOUR ROLE

The Walmart Category & Shopper Insights Manager is responsible for proactively identifying growth opportunities for Henkel brands and respective categories at Walmart. The Category & Shopper Insights Manager will partner with Henkel stakeholders and merchants to bring shopper-centric thought-leadership that delivers actionable solutions. This position actively engages and builds relationships with multiple levels internally and externally. Effective time management, organization, and the ability to self-motivate are required in order to prioritize multiple projects and meet deadlines. The Walmart Category & Shopper Insights Manager must possess and consistently demonstrate an analytic aptitude, a high degree of proactiveness, strategic thinking, attention to detail, and operate with the highest level of integrity. Develop, execute, and analyze complex data analyses and custom research studies to identify and quantify category and brand growth opportunities. Turn complex analyses into relatable stories that motivate action, either internally, with external partners, or among shoppers/consumers. Support the sell-in of new items by quantifying shopper behaviors and category impact. Partner with Sales and Brand colleagues to develop best-in-class JBP and Innovation plans. Manage and present Henkel category business updates and concrete, actionable recommendations to executive leadership. Partner with cross-functional teams to develop and execute shopper-facing growth strategies grounded in insights and analytics . Develop and deploy automated reporting solutions. Proactively provide internal and external stakeholders with timely and relevant business insights that motivate shopper behaviors. Work with sensitive/confidential information within guidelines.

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