Analyst, Growth Marketing Starz

2 weeks ago


Santa Monica, United States Entertainment Services Alliance, Inc. Full time

Summary of Position

The Growth Marketing Analyst will focus on acquiring high quality customers for a top-tier TV streaming service by developing and executing on channels like Facebook, Google, Twitter, Pinterest and more. The ideal candidate is an analytical and strategic thinker with high attention to detail, but also has an ability to think creatively (attention to visuals, ability to write copy, etc). In this role, the Analyst will get hands on experience building and optimizing high-impact campaigns while building a strong foundation of knowledge and skills in the growth marketing space.

Responsibilities

Launch and optimize large-scale digital marketing campaigns across performance-oriented channels such as Facebook, Google, Twitter, Ad Networks, Apple Search and Pinterest among others
Get hands on with large data sets by analyzing trends and developing strategic recommendations with the goal of always improving performance
Work cross-functionally with our Creative, Product & Engineering, and Brand teams
Generate and analyze daily, weekly and monthly reports to track performance across all initiatives

Qualifications & Skills

BA/BS required – degree in an quantitative field preferred (i.e., Economics, Math)
1-2 years of experience working in a quantitative or analytical role
Strong analytical skills; ability to analyze data, decipher trends and develop strategic recommendations
Excel experience a strong plus
Self-motivated with an ability to think independently but can quickly pivot to brainstorming in a group setting
Effectively communicate objectives and performance results across cross-functional teams
Prior experience working on performance-oriented channels such as Facebook, Google or Twitter is a plus

About STARZ

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