Product Marketing Manager
2 weeks ago
ESCs Premier client is seeking a creative Product Marketing Manager to join their Grocery Partnerships team. As part of the Grocery Partnerships division, you will play a crucial role in driving marketing initiatives for third-party merchants. Your expertise will be pivotal in creating engaging E-commerce campaigns, optimizing shopping experiences, and supporting the growth of merchant partners. If you are an ambitious marketing professional with a passion for creating impactful E-commerce campaigns and delivering exceptional shopping experiences, we encourage you to apply. This is a hybrid position, reporting in Santa Monica, CA.
Key Responsibilities:
- Develop and execute innovative marketing programs for our third-party grocery merchants, including strategic placements on various platforms, wireframing, and creating effective email campaigns.
- Curate exceptional shopping experiences for both customers and merchant partners, overseeing storefront merchandising, promotional strategies, and the successful execution of special events.
- Prepare compelling and insightful presentations and materials catering to our merchant partners, demonstrating a deep understanding of their needs and solutions.
- Collaborate closely with cross-functional teams to facilitate merchant onboarding and expansion strategies.
- Collect, analyze, and present performance metrics, utilizing data-driven insights to identify opportunities for campaign enhancement and overall performance improvement.
- Lead end-to-end project management for initiatives requiring collaboration across different teams within the organization.
Required Skills:
- Demonstrated ability to conceptualize, create, and implement effective marketing campaigns, showcasing a strong grasp of marketing and e-commerce merchandizing principles.
- Proficiency in developing presentations and materials that support managerial decision-making and merchant communication.
- Experience with onsite traffic drivers and digital marketing techniques, with a background in paid marketing considered a valuable asset.
- Strong aptitude for data analysis, utilizing Excel VLOOKUPS, Pivot tables and some SQL
- Exceptional organizational skills, enabling efficient management of multiple campaigns and tasks while prioritizing effectively.
- 3-6 years of experience in marketing management, marketing specialization, or marketing project management roles
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