Marketing Coordinator

3 weeks ago

Seattle, United States POSaBIT Full time

POSaBIT is a well-funded FinTech startup, working exclusively within the cannabis industry. We build solutions to create new and better financial services and transaction methods for our customers. We strive to bring cutting edge software and technology to the cannabis industry, so that all merchants can have a safe and compliant set of services to solve the problems of a cash-only industry. Our home base is just outside Seattle, but we are looking for candidates from all over the country that can work remotely. POSaBIT is looking for a Marketing Coordinator to join our dynamic Seattle-based team. As Marketing Coordinator, you will play a critical role within our growing revenue team, reporting directly to the Director of Marketing. You will focus on event planning and social media, while providing general support for our sales and marketing teams. We envision this as a growth role, with the opportunity to be part of a fast-growing team in a fast-growing company looking to supercharge our marketing efforts across product, acquisition and customer satisfaction. You’ll work closely with our sales team, especially around conferences and owned events. You’ll help us develop creative campaigns that use every tool in the box, from content and design to digital ads and direct mail. You’ll use content and design to bring campaigns to life, as well as tracking the performance of your campaigns against individual and team goals. Role Responsibilities: Plan and execute industry and owned events Work closely with sales, marketing and customer satisfaction teams to bring campaign ideas to life Create, manage and track account-based marketing campaigns Coordinate with global teams to develop creative campaign ideas utilizing tools like email, direct mail, digital advertising, content, and events Work closely with sales to track campaign performance across metrics like open rates, conversion-to-walkthrough and conversion-to-customer Follow best practices in campaigns, including A/B testing, to achieve optimal results Qualifications: 1-3 years of experience in a marketing role OR a recent marketing or marketing-related degree A creative mindset: you want to come up with incredibly creative ways to market our product and execute campaigns Strong attention to detail: you’re able to keep tabs on multiple projects at once Driven by data and experimentation: you understand how to analyze data to optimize campaigns and improve results, including interpreting and analyzing data from multiple sources Exceptional organizational skills as well as verbal and written communication skills You have a positive attitude, and you’re friendly and fun to work with Bonus Qualifications: Understanding of the goals and processes at B2B technology companies Experience using marketing tools (e.g. Salesforce, Mailchimp, Google Analytics) Understanding of graphic design and layout, or sufficient knowledge to manage an external vendor Understanding of content marketing, lead nurturing and retargeting strategies Understanding of paid search, email and content marketing strategies and tactics Startup experience: comfortable in a fast-paced, entrepreneurial environments Top reasons to work with us: Our target markets are growing at 25X over the next three years Being part of this new industry customers need our innovative solutions, making us uniquely positioned to capitalize on a once-in-a-lifetime market opportunity We have an undeniable positive impact on our customer’s business, providing tremendous value and solving critical pain points We offer a fun, dynamic workplace staffed by passionate individuals who are committed to achieving something special Your contributions will be visible and be impactful Proactivity and risk-taking are encouraged and rewarded What’s in it for you: You get to work in a fast-growing industry experiencing rapid growth Opportunity to make a significant impact and be recognized for it Stock option plan Excellent benefits including – medical, dental, vision, 401k, life and disability insurances POSaBIT Inc. is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, protected veteran status, or any other characteristic protected by law. Your Right to Work – In compliance with federal law, all persons hired will be required to verify identity and eligibility to work in the United States and to complete the required employment eligibility verification document form upon hire. #J-18808-Ljbffr

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