Coordinator, Sales Marketing
1 week ago
The mission of the Los Angeles Tourism & Convention Board (Los Angeles Tourism) is to improve the quality of life for all Angelenos through the economic and community benefits of tourism. Representing over 1,000 local tourism-related businesses, Los Angeles Tourism is a non-profit organization responsible for promoting the City of Angels as one of the world's premier travel destinations. Through its global brand marketing and sales efforts, Los Angeles Tourism works to inspire visitors to immerse themselves in the kinds of unscripted moments and meaningful experiences that can only happen in LA.
THE OPPORTUNITY
The Coordinator, Sales Marketing will support the Los Angeles Tourism & Convention Board's mission to promote Los Angeles as a world-class travel destination for meetings and events. In this role, you will collaborate with the Director, Sales Marketing and other members from our sales team to manage digital content, produce creative marketing materials, and assist with administrative tasks. You will be responsible for maintaining the MeetLA website, creating social media content, designing event collateral, and supporting various sales marketing initiatives. This position requires a detail-oriented, self-motivated individual with strong communication and organizational skills.
WHAT YOU WILL DO
- Digital Marketing: Maintain the MeetLA website following provided guidelines. Assist with the creation of organic social media content for LinkedIn and Meta, including event promotion and recap. Collaborate with the Digital team and Director, Sales Marketing to manage the digital asset library including event photography. (30%)
- Creative Production: Design & print marketing collateral, badges, tent cards, signage and invitations for customer events. Assist the Director, Sales Marketing with initial review of agency-provided content such as website and newsletters. Support brand asset requirements for tradeshows, industry events and partnerships including logos, imagery, verbiage, etc. (30%)
- Administrative: Handle billing & invoice coding for the Director, Sales Marketing. Collaborate with the Director, Sales Marketing to develop and maximize relationships with third-party vendors including printers, videographers and promotional products. Manage the event asset inventory including tablecloths, banners, car magnets, etc. (15%)
- Presentations: Partner with the Director, Sales Marketing to update and create sales communication materials including presentation decks such as Digideck and various PowerPoint presentations. (15%)
- Support the Client Services team with creating Perks Pass posters and developing event microsites for citywide groups. Maintain the DTLA Private Event venue database. (5%)
- Support the efforts of the Director, Sales Marketing in developing new sales marketing projects and perform other duties as assigned. (5%)
- Maintain familiarity with Los Angeles as a meetings destination.
- A high school diploma and a minimum of 1-2 years' relevant experience required.
- Experience in digital media and working with marketing and creative teams and familiarity with design.
- Strong proofreading/copyediting skills required.
- Ability to communicate effectively across various departments and articulate needs of the Sales Team to internal and external members.
- Familiarity with basic HTML, website development and Google Analytics.
- Must be proficient in MS Office (Word, Excel, PowerPoint) required.
- Working knowledge of processing invoices, payments, and transactions.
- Knowledge of Los Angeles area and attractions.
- Self-motivated in coordinating tasks with excellent initiative and ability to work without constant supervision.
- Bachelor's Degree preferred.
- Prior experience in travel, tourism or hospitality industry is preferred but not required.
- General knowledge of the function of the meetings and events industry and non-profit association.
- Working knowledge of photo editing software.
Exact compensation may vary based on skills and experience.
$33.33 hourly / $65,000 annually
Bonus Eligible
WHAT'S IN IT FOR YOU
At Los Angeles Tourism, we believe your best work happens when you have the tools to stay healthy, enjoy the present moment, save for your future, and look forward to coming into work. That's why we're committed to providing a competitive and comprehensive benefits program.
- Hybrid work environment
- Remote Monday and Friday
- DTLA Tuesday through Thursday
- Company paid parking in DTLA
- Early Friday's - our office closes every Friday at 2:30 pm
- Work Remotely week of Thanksgiving
- Holiday Office Closure (December 24th - January 1st)
- 12 Paid Company Holidays
- Paid Vacation Time
- Paid Sick Time
- Paid Floating Holidays
- Paid Family Leave
- Comprehensive health insurance (both PPO and HMO plans available)
- Dental and vision plans (100% employer paid for some elections)
- Pet insurance
- Employer-paid life insurance, AD&D, short-term disability, and long-term disability, Aflac
- Employee Assistance Program
- Flexible Spending Account (Healthcare & Dependent Care)
- 401(k) Retirement Savings Plan with up to 6% match that vests immediately
- 401(k) match for qualified student loan payments
- Monthly internet and phone stipend
PHYSICAL REQUIREMENTS - ESSENTIAL PHYSICAL TASKS
The physical demands are representative of those that must be met by a team member to successfully perform the essential functions of the job. Reasonable accommodations may be made to enable individuals with disabilities to perform essential functions. While performing the duties of this job, the employee is frequently required to stand, walk, move. The employee must occasionally lift, carry, pull, push, transport and/or move up to 40 pounds. Ascends and/or descends stairs. Specific vision abilities required by this job include color vision. Requires prolonged sitting, driving, some bending, some twisting neck and body, some stooping and stretching/reaching (up, down, out), requires grasping, feeling, and detecting, requires eye-hand coordination and manual dexterity sufficient to operate a keyboard, mouse, photocopier, fax machine, telephone, calculator, projector, screen for presentations, and other office equipment on a repetitive basis. Requires normal range of hearing, talking, and eyesight to record, prepare and communicate appropriate reports and information.
- Able to carry, lift, roll luggage or equipment for work-related travel.
- Reliable transportation.
Mandatory Vaccine Requirement: Los Angeles Tourism continues to prioritize the health and safety of our workforce. Consistent with that commitment, in light of the substantial and growing body of evidence that vaccinations remain the most effective protection against the spread the COVID-19, we require that members of our team be fully vaccinated as a condition of employment. For individuals with medical conditions or sincerely held religious beliefs that prevent vaccination, the Company will consider requests for reasonable accommodation consistent with our policy and applicable law.
EEO & DIVERSITY
Los Angeles Tourism and Convention Board is an equal employment opportunity employer. We pride ourselves on welcoming applicants from all backgrounds regardless of race, color, sex, religion, national origin, ancestry, sexual orientation, age, physical or mental disability, medical condition, pregnancy, gender identity, marital status, military or veteran status or any other basis protected by applicable federal, state, or local laws. We're determined to build a workplace based on inclusive behaviors and equitable systems, where all employees can bring their authentic selves, feel engaged, and share their perspectives as a valued member of Los Angeles Tourism.
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