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Marketing Account Manager

3 months ago

Doral, United States Majestic Resorts Full time

Majestic Resorts

is a brand of high-end hotels with exceptional all-inclusive service in the Caribbean. We operate in different destinations such as the Dominican Republic and Mexico. For this reason, we have people of different nationalities, races, cultures and beliefs. We believe in talent and recognize it in the individual. At Majestic Resorts we promote the professional and personal development of all the people who are part of it. We have programs aimed at all our employees that enable training and continuous improvement, and we facilitate career development and internal promotion in any business area. We strive for excellence in what we do, to offer exceptional service to our guests and create value in their lives. We are committed to our daily work, working as a team, with perseverance, respect and humility. At Majestic Resorts, human talent has always been the key to our success. We offer you an excellent work environment where you can develop all your abilities to grow together professionally and personally. Majestic Resorts guarantees equal treatment and opportunities between men and women in its selection processes and is committed to a committed, motivating and enthusiastic team. Majestic Resorts is a hotel brand with exceptional all-inclusive service. We are looking for a

Marketing Account Manager

will be a key point of contact when establishing media plans with strategic partnerships and is responsible for managing marketing campaigns and strategies accordingly to grow together in opportunities to promote new business for Majestic Resorts. This position is remote, located in the United States. This role will develop B2B marketing tactics in the U.S. and Canadian markets by executing multiple marketing functions, including design, and delegating to other copywriters, designers, and marketing specialists when support is needed. It’s essential for this position to establish efficiencies to improve communications and workflows with our travel partners. The aptitude to collaborate cross-department is vital to success in this role. Responsibilities: Actively support the media buy schedules for suppliers in the trade industry, including managing any communications and deadlines accordingly. Manage up any missing deadlines or information required to complete tasks. Build and manage an annual marketing tactics calendar to clearly outline the deliverables required for contracted strategic partnerships. Deploy monthly emails that not only focus on advertising client special offers, but also general knowledge, sales tips, and specific product information updates. Establish impactful representation of our brand at events and tradeshows through exhibit and swag design. Planning and execution of external communications regularly to travel advisors to promote and sell our resorts, both through email and social media channels. Work with BDM’s to establish regular updates to travel advisor databases. Manage and update all trade marketing pieces, including ads, brochures, and flyers to ensure that the Sales team is consistently working with relevant pieces. Research, plan and execute future improvements to B2B channels including but not limited to social media and websites. Revise annually established marketing presentations in English and Spanish, and develop a roadmap for potential presentations required to better sell the product. Ability to manage, and also execute, both digital and print design projects. Adapt campaigns, communications, and product messaging for B2B audiences, but also consider clientfriendliness for travel advisors to easily share with mutual guests. Demonstrate the ability to effectively design for various applications including brand identity, print ads for sales, exhibit and tradeshow events, promotional products, email and digital marketing campaigns, and website design. Lead by example, continually learning new skills and stay on top of trends as design and marketing evolves. Learn the product in order to position KSP’s to travel advisors. Assist in coordinating work schedules with the other managers, to optimize productivity and meet project deadlines. Collaborate with designers to develop and refine design concepts, graphics, and layouts. Provide feedback, guidance, and support to ensure designs align with brand guidelines and meet objectives. Conduct thorough reviews of design deliverables to ensure accuracy, consistency, and adherence to design standards. Foster effective communication and collaboration Offer constructive feedback and implement revisions as needed to maintain high-quality output Stay updated on industry trends, design best practices, and emerging technologies. Conduct research and provide recommendations for incorporating innovative design techniques and tools into projects. Requirements

Education: • Bachelor's degree in Communications, Marketing, Graphic Design, or a related field Experience: • 5+ years of professional design and / or marketing experience, hotel industry is preferred but not required Language(s): • English (Fluency) • Spanish (Willingness to learn) Required skills: • Creative drive and a keen eye for innovative ideas and design trends • Determination to resolve feedback or issues in a timely manner • Experience or working knowledge of designing digital banners, emails, and websites • Familiarity with best practices for digital and graphic design • Familiarity with or willingness to learn database management of leads • Knowledge of CMS and email platforms (Mailchimp, taConnect) • Ability to develop brand identity through multiple assets • Ability to print-ready / preflight files and deliver completely and work with print vendors • Basic knowledge of copywriting and proofreading, ideally for B2B audiences • Confidence in managing deadlines and tasks through project management software (Monday.com) • Demonstrated ability to design for tradeshow events • Ability to work in a team environment • Adaptable and able to pick up new techniques • Demonstrated leadership capabilities • Ability to manage up challenges proposed with solutions and encourage the team to problem solve finding a solution that aligns with the brand or campaign strategy • Strong interpersonal and communication skills • Works well under pressure, with flexibility, and occasionally within tight deadlines • Thorough and precise in their work • Problem-solving capabilities • Initiative to manage all work through to completion • Positive attitude Bonus experience or skills: • Basic knowledge of coding (HTML5, CSS) • CRM and marketing automation tools, plus understanding the user journey • Event or tradeshow planning Travel requirements: Travel could be required for this position to gain first-hand knowledge of the product. Additionally, this role may require attending 1-2 tradeshows per year for insight and providing support in representing our brand at these events

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