Customer Sales Manager
2 months ago
Ready to be part of something special? Join our Family As the Dollar Channel Sales Manager, you will be responsible for achieving national account objectives (sales, margin, distribution, and trade spend) on assigned brands within the Dollar Channel. Responsibilities: * Achieving assigned quarterly and annual sales and profit objectives, with a strong focus on Dollar Channel performance. * Attaining distribution objectives on assigned brands and executing new product initiatives to drive growth. * Collaborating with the Sales Director to build quarterly and annual business plans tailored to the Dollar Channel environment. * Utilizing POS Data and Nielsen ROM Data for analytics to manage day-to-day business and prepare for category line reviews and customer meetings. * Developing ideas for new products or packaging innovations tailored specifically to the Dollar Channel to drive growth and increase market share. * Providing direction and collaborating with the category business analyst and insights manager to develop line reviews and presentations for the customer. * Building strong relationships with merchandising staff on assigned brands to optimize visibility and sales. * Identifying opportunities for gap fill and potential losses, leveraging analytical insights. * Analyzing customer scorecards for reporting to buyers and the B&G executive team. * Evaluating current category planograms and competitive items for potential business opportunities within the Dollar Channel. * Collaborating with the category manager on sales and production forecasting of assigned brands. * Managing promotional activity and pricing in AFS for assigned brands, ensuring competitiveness in the Dollar Channel. * Developing recommendations for customer events and promotions to optimize sales growth, utilizing available POS, syndicated, and consumer insights data. * Interface with the B&G marketing and sales planning teams to ensure maximum business opportunities with accounts. * Developing and assisting in targeted media campaigns and promotions to drive brand awareness and sales. * Soliciting new business opportunities within the Dollar Channel to expand market presence and drive growth. Experience, Skills, Education: * Bachelor's Degree required, MBA preferred. * A minimum of 5-7 years of food manufacturing sales experience required, with specific experience in national chain account responsibility, cross-functionally, Dollar Channel experience required. * Experience with broker management is a plus but not required. * Financial acumen and previous P&L experience are required. * Strong customer-facing selling, presentation and negotiation skills. * A good understanding of syndicated data information sources such as AC Nielsen or IRI. * Strong analytical, presentation, project management, and written/verbal communication skills. * Strong proficiency in Excel, Word, PowerPoint, Nielsen, and/or applicable proprietary retailer systems * Experience with trade marketing, sales planning, and enterprise systems. * Excellent customer service, administrative, organizational, and communication skills. Equal Employment Opportunity: B&G Foods is an equal opportunity/affirmative action employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, genetic information, national origin, disability status, protected veteran status, or any other characteristic protected by law. If you'd like more information about your EEO rights as an applicant under the law, please see www1.eeoc.gov/employers/upload/eeoc_self_print_poster.pdf.
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