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Business Development Specialist
2 months ago
Description : The Business Development Specialist is responsible for researching and prospecting new partnerships that align with the Clever Bee Academy’s strategic growth plan. The goal of this position is to help grow childcare inquiries, enrollment, and revenue through newly established strategic partnerships. The Business Development Specialist will research strategic prospective partners and verticals to identify viable opportunities that support the goals of the Clever Bee as well as conduct outreach to connect with organizational points of contact to create discovery calls and schedule meetings for the Marketing & Enrollment Department. In addition, this role will support and implement the strategic outreach efforts for new partnerships as they are developed. This position will have KPIs to meet that include partnership development and lead generation that converts to enrollment. This position requires working with Center Directors to deliver qualified inquiries and maintain a healthy flow pipeline of leads. This position requires the ability to travel and develop strong partnerships and lead generation within each region (Cleveland, Columbus, and Akron) and work within centers for office work. This position requires regional and national travel (including weekend and overnight travel).
Qualifications/Requirements:
•Bachelor's degree from a regionally accredited institution.
• 3-5 years of work experience in a related role, such as sales, business development and account management, community relations, marketing, admissions, or recruiting required.
• Experience working in Early Education or other learning-related field with adult learners is a plus, as is additional professional work experience.
• A drive for success in researching and identifying new prospective partners that will help grow inquiries, enrollments, credit taking, and revenue generation.
• Willingness to establish and build relationships with key decision makers and develop a high level of understanding for professional development and workforce needs within key organizations and verticals.
• Willingness to work with multiple, diverse stakeholders across complex organizations and different populations and recognize growth opportunities.
• Ability to prioritize and produce qualified potential partner leads and meetings.
• Project management skills and the ability to manage multiple tasks and priorities effectively.
• Demonstrate creativity, enthusiasm, and openness to innovation.
• Ability to master a wide body of knowledge and information.
• Ability to excel working fully remote or hybrid in a professional, private, and quiet workspace managing multiple priorities and meeting deadlines and goals.
• Ability to review/prepare accurate detailed documents.
• Proficient computer literacy and willingness to learn new applications, Knowledge of Microsoft Office products required. Knowledge of CRM databases and SharePoint is a plus.
• Self-disciplined with a proven ability to work independently and with initiative to successfully achieve goals and objectives
Essential Duties:
Job responsibilities include but are not limited to the following:
• Assist in executing the growth sales strategy, developed by the Marketing Directors and VP which enables new business growth, and partnership development, cultivates family relationships, and strengthens existing strategic partnerships.
• Research and prospect specific community partnerships that support the enrollment needs of Clever Bee Academy as directed by the Director of Marketing and leadership team.
• Prospecting includes and is not limited to cold calls, phone conversations, emails, email exchanges, the leverage of social media, and face-to-face conversations at conferences with prospective partners at the B2B and B2C levels.
• Represent Clever Bee Academy at appropriate events, participating in meetings, vend events and conferences, etc. The primary focus of the Business Development Specialist is assisting in the development of B2B relationships and B2C engagements with the goal of identifying potential strategic partnerships to grow inquiries, enrollments, credit taking, and revenue.
• Ensure consistency with Clever Bee’s brand with partners, students, and team members to ensure delivery of a consistent, branded, and accurate message. • Identify points of contact for potential contacts and coordinate prospective partner meetings for the Director of Marketing.
• Organize potential partner lists and information and store in an organized system in SharePoint.
• Coordinate and track all partner and student activities (calls, emails, events) via Salespoint.
• Possess a strong understanding of Clever Bee Academy programs and services and convey this information to potential partners and families.
• Generate and provide reports along with updates based on KPIs.
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