Marketing and Campaign Coordinator

4 weeks ago


Overland Park, United States MMGY Global Full time
Description

At MMGY Global, we believe nothing shapes your view of the world like travel. So every day, we share our client's stories from a perspective that inspires people to see the world differently. Our personalized service and strategy connect media, consumers and influencers across the globe, taking people to new places and changing their view for the better. At MMGY we inspire people to go places.

We have an immediate opening for a Marketing and Campaign Coordinator in our Overland Park, KS office. We are seeking a proactive and detail-oriented Marketing and Campaign Coordinator to support and manage our comprehensive marketing initiatives. This role expands beyond traditional coordinator duties, incorporating the execution of agency-wide award submissions, lead development campaigns, and sophisticated marketing campaigns using Salesforce Account Engagement.

Duties & Responsibilities

Lead Development Campaigns
  • Support the development and management of lead generation strategies, including marketing campaigns, conferences, and direct outreach initiatives.
  • Utilize Salesforce Account Engagement to funnel leads, ensuring timely follow-ups and nurturing prospects through the sales funnel.
  • Assist in analyzing and reporting on lead development campaign performance to optimize future efforts.
Marketing Campaigns
  • Assist in designing, deploying, and managing marketing campaigns, including newsletters, product launches, and targeted campaigns using Salesforce's Account Engagement.
  • Coordinate with the rest of the Marketing team and agency resources to ensure cohesive and effective campaign execution.
  • Monitor and analyze campaign performance metrics, making data-driven recommendations for improvement.
Thought Leadership and Industry Communications
  • Support the Growth team leadership in developing and managing thought leadership content and industry communications.
  • Assist in the planning and execution of industry events and speaking engagements.
Marketing Platforms and Processes
  • Maintain and support global marketing platforms and processes across North America and EMEA offices.
  • Ensure the accuracy and relevance of content on the agency website.
Award Submissions
  • Manage and oversee the entire award submission process for the agency.
  • Collaborate with various departments to gather necessary information and ensure timely submissions.
  • Track and report on the outcomes of submissions to continuously improve the process.
Marketing Assets
  • Assist in the development of marketing assets including but not limited to social media posts, sales decks, web content, case studies and presentations.
Qualifications
  • 2-5 year experience in marketing, project management or applicable experience. Agency experience preferred but not required
  • Four year college degree preferred but not required
  • Strong organizational, and multitasking skills
  • Excellent written and verbal communication skills
  • Experience with PowerPoint, Word, Excel, and Google Suite; working knowledge of Notion, WordPress, Adobe Creative Suite is a plus
  • Experience with Salesforce Account Engagement (formerly Pardot) and other marketing automation tools is a plus


MMGY Global provides a comprehensive PTO + benefits package inclusive of a hybrid telework policy. Applicants for employment in the U.S. must possess work authorization which does not require sponsorship by the employer for a visa. MMGY Global is an Equal Opportunity Employer.

Who Are We? We're a travel-obsessed collective of more than 600 people across the country and around the globe. And when we say we inspire people to go places, we mean ALL people. That's why we're focused on nurturing a workforce that's as diverse as the places we visit - welcoming candidates of all ages, genders and gender identities; ethnicities and religions; people of color; LGBTQIA+ people and their allies; working parents; veterans; and those with disabilities.
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