Manager, Strategy and Insights
2 weeks ago
**Overview and Responsibilities**:
The Paramount Research and Strategy team sits at the intersection of consumer insights and creative strategy to shape how Paramount Picture’s upcoming releases are made, marketed, and distributed.
The Manager of Strategy and Insights will play an essential role in supporting the department in the design and implementation of research studies and creative strategy. The Manager reports to the Vice President of Global Strategy and Insights and works collaboratively to support Paramount marketing, distribution, and production. This is an exciting opportunity to deliver tangible value to a wide range of creative partners and collaborators across the studio.
Does this sound like the role for you? Join us
**Responsibilities to include, but not limited to**:
- Translating research findings into actionable direction to inform the strategy for Paramount’s full slate of releases
- Support the department in designing qualitative and quantitative research to address key questions and challenges
- Creating visual documents which communicate research findings and data dynamically and succinctly
- Managing research planning and delivery, including vendor management, questionnaire development, and reporting
- Evaluating each motion picture’s target audience and potential opportunities and challenges
- Actively monitoring research trends and standard methodologies to help bring innovative new approaches to the studio, including assessing competitive campaigns
- Analyzing the results from domestic test screenings
- Contributing vocally and actively to meetings, presentations, and brainstorming sessions
**Basic Qualifications**:
- 5+ years related experience in marketing research/consumer insights, marketing, or creative strategy
- Bachelors Degree in related field, preferred
- Experience in entertainment or related research preferred
- Excellent design skills, with an ability to present data visually and succinctly
- Strategic visual storyteller with demonstrated success at translating research data into dynamic story-driven reports and presentations
- Strong communication and presentation skills
- Strong analytical and numerical skills, excellent attention to detail
- Capable project manager, able to oversee projects from inception to completion, with the ability to balance competing priorities
- Film knowledge with a strong understanding of the movie marketplace
- Proven track record of being a collaborator, willing to work closely with others to achieve goals
**Additional Qualifications**:
- Masters Degree in social sciences, business, statistics, marketing, or related area; preferred
- Proficient experience with data visualization platforms (Tableau, Power BI)
- Graphic design experience and proficiency in Adobe Photoshop and Illustrator
**#LI-Hybrid**:
Founded in 1912, Paramount Pictures works with talented filmmakers to produce and distribute entertainment around the world. The film studio’s iconic logo has opened some of the most successful and beloved films in cinematic history, including timeless classics such as The Godfather, Chinatown, Forrest Gump and Titanic; and blockbuster franchises such as Star Trek, Transformers, Mission: Impossible and Sonic the Hedgehog. Recent, innovative, break-out films such as The Wolf of Wall Street, Arrival, Rocketman, and A Quiet Place have added to Paramount’s film legacy. With a beautiful 65-acre lot in the heart of Hollywood, a worldwide network of offices and a culture of engagement, Paramount Pictures’ passionate employees ensure the studio continues to deliver creativity and innovation to a dynamic industry. Paramount Pictures controls a collection of some of the most powerful brands in filmed entertainment, including Paramount Pictures, Paramount Animation, and Paramount Players. PPC operations also include Paramount Home Entertainment, Paramount Pictures International, Paramount Licensing Inc., and Paramount Studio Group. Paramount Pictures is a subsidiary of Paramount, which connects with billions of people worldwide through its global brands including MTV, CBS, Paramount Network, Nickelodeon, Comedy Central, BET and streaming service Paramount+.
ADDITIONAL INFORMATION
Hiring Salary Range: $74,400.00 - 93,930.00.
The hiring salary range for this position applies to New York, California, Colorado, Washington state, and most other geographies. Starting pay for the successful applicant depends on a variety of job-related factors, including but not limited to geographic location, market demands, experience, training, and education. The benefits available for this position include medical, dental, vision, 401(k) plan, life insurance coverage, disability benefits, tuition assistance program and PTO or, if applicable, as otherwise dictated by the appropriate Collective Bargaining Agreement. This position is bonus eligible.
Paramount is an equal opportunity employer (EOE) including disability/vet.
At Paramount, the spir
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