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Public Relations Account Executive

4 months ago

Providence, United States RDW Group, Inc Full time

We are seeking an enthusiastic and dedicated Public Relations (PR) Professional to join our dynamic team at one of the region’s largest and longest continually operating communications firms in New England, headquartered in Providence, RI. As an essential member of our PR department, you will assist in the development and implementation of effective communication strategies to promote our client organizations and enhance their public image. This role is ideal for individuals with 3-7 years of experience in PR who are passionate about shaping public perception and building strong relationships with various stakeholders.

**Responsibilities**
- Lead in the creation and execution of PR campaigns to raise awareness and enhance the organization's reputation.
- Strong interpersonal skills, comfortable having difficult conversations with public stakeholders and pitching story ideas to media.
- Lead team members and client representatives to develop strategic communication plans aligned with client organizational goals.
- Lead research and analysis to identify target audiences and craft compelling messages.
- Create and distribute press releases, media alerts, and other PR materials.
- Cultivate and maintain relationships with media contacts, influencers, and other stakeholders.
- Monitor media coverage and social media platforms to track public sentiment and identify opportunities for engagement.
- Lead the planning and execution of events, including media briefings, press conferences, and promotional activities.
- Assist in managing the organization's social media presence and engage with followers.
- Lead collaboration with internal departments to ensure consistent messaging and effective communication across all channels.
- Stay updated on industry trends and best practices in PR to contribute fresh ideas and innovative approaches.
- Attention to detail for reporting and billing purposes.

**Qualifications**
- Bachelor's degree in public relations, communications, journalism, or a related field.
- 3-7 years of experience in public relations or a related role.
- Strong written and verbal communication skills with the ability to craft compelling messages and adapt communication style for different audiences.
- Proficiency in using PR, Microsoft and Google software, social media platforms, and media monitoring tools.
- Demonstrated ability to multitask and prioritize in a fast-paced environment while maintaining attention to detail.
- Excellent organizational skills and the ability to meet deadlines.
- Proactive and creative problem-solving skills with a positive and flexible attitude.
- Knowledge of current media landscape and emerging trends in PR.
- Familiarity with AP Style and other writing guidelines.
- Ability to work independently as well as in a collaborative team environment.

We offer a competitive salary and comprehensive benefits package, including 11 paid holidays, health insurance, dental and vision plans, a 401k retirement plan with match, a generous paid time off policy and more. Our company is committed to providing an inclusive and supportive work environment that values diversity and fosters equal opportunity for all employees. We operate a flexible work environment, with the expectation of 2-3 days a week in the Providence office, although client needs could dictate more than that at times. Work from home is permitted in coordination with the successful applicant’s supervisor and client needs.

RDW Group, Inc. is an Equal Opportunity/Affirmative Action Employer and a
Drug-Free Workplace.

Pay: $74,877.89 - $96,089.51 per year

**Benefits**:

- 401(k)
- 401(k) matching
- Dental insurance
- Flexible spending account
- Health insurance
- Life insurance
- Paid time off
- Vision insurance

Schedule:

- 8 hour shift
- Monday to Friday

Ability to Commute:

- Providence, RI 02903 (required)

Ability to Relocate:

- Providence, RI 02903: Relocate before starting work (required)

Work Location: Hybrid remote in Providence, RI 02903