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Business Development Manager/sales Manager
3 months ago
Overview:
Audacy Sacramento has an opening for an experienced, high-energy, high-achieving multi-media and sports savvy sales manager in Sacramento. In this role, you’ll work alongside a team of passionate colleagues and leaders with a high-achieving culture, committed to delivering results, marketing excellence and unwavering customer service. Best of all, you’ll receive best-in-class training, incentives and benefits from Audacy, a scaled, multi-platform audio content and entertainment organization with the country’s best radio broadcasting group. We are industry leaders in broadcasting, podcasting, digital, live experiences, music, sports and news.
We're looking for a competitive, highly creative sales leader with strong experience in leading and training sales talent in broadcast, new business development, sports sponsorship sales, experiential, digital and podcasting platforms. You will lead a dedicated sales team and work alongside passionate management colleagues and high profile, client friendly media personalities within a veteran sales organization committed to marketing excellence and unwavering customer service. At your disposal will be industry leading creative services, digital marketing support, best in class training modules and comprehensive market research tools; in short, everything you and your team need to be successful. Bring your talent, experience and passion to our team and lead our sellers to victory
Audacy’s Sacramento market features world class audio and digital assets and the most successful brands in the media business, led by a highly talented, experienced and passionate team.
Audacy offers full time employees with a comprehensive benefits package to include: health care coordinator, medical, dental, vision, telemedicine, flexible spending accounts, health savings account, disability, life insurance, critical illness, hospital indemnity, accident insurance, paid time off (sick, vacation,
personal, parental, volunteer), 401(k) retirement plan, discounted employee stock purchase, student loan payment assistance program, legal assistance, life assistance program, identity theft protection, discounted home and auto insurance, and pet insurance.
**Responsibilities**:
**What You'll Do**:
- Responsible for exceeding revenue objectives including sports-related sales revenue targets by impacting people (account executives and clients.)
- Develop, lead, refine, and maintain discipline on sales training for sellers in business development using traditional, digital and other non-traditional marketing channels to meet client’s objectives.
- Lead and train sales team in evolving media trends
- including but not limited to - digital audio, attribution, data, digital.
- Develop, renew, solidify and maintain strong relationships with clients, prospects & agencies to grow our sponsorship client base.
- Hold the sales team accountable to all priorities, with the ability to manage through both internal direct reporting relationships and peer groups to drive results.
- Effectively manage sports stations and play-by-play assets by adhering to policies regarding pricing, inventory, management, merchandising, commercial content, competitive product protection, etc.
- Leverage our data, scale and resources to guide sound management and operational decision-making across the sales organization.
- Create sales opportunities (audio, digital, experiential, etc.) that align with client needs & demand.
- Own financial metrics of the department, including pricing, inventory and expense management, and weekly revenue, pacing and forecasting.
- Monitor competition and trends in the market.
- Entertain clients - including weekend and evening sports events.
- Other duties as assigned; this position reports directly to the VP of Sales
Qualifications:
**More About You**:
3+ years previous sales management experience in media (preferably audio and digital) required with a strong background in business development, sports sponsorship, play-by-play, strategic
account management and proven ability to generate concept driven business not tied toratings/efficiencies.
- Proven track record of leading and inspiring a successful sales team through change and innovation with a keen understanding of sports media sales and sponsorship best practices in
today’s changing (and semi-remote) environment.
- You must be a sales leader and have the skill and drive to motivate, inspire a sales team to success and contribute innovative ideas to generate revenue.
- You must be goal driven and creative, with the ability to multi-task in a fast-paced environment. To perform this job successfully, you must be able to perform each essential duty satisfactorily.
- People first manager, capable of managing and motivating direct reports to individually drive best results.
- Requires ability to travel and the willingness to help the station develop local, regional and national business; must be a self-starter and indep