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Manager, Digital Marketing
3 months ago
**HOURGLASS COSMETICS — Manager, Digital Marketing**
Hourglass' digital environment is growing quickly, and we are looking for a rockstar to join us on our journey In this role, you will oversee acquisition marketing for Hourglass' direct-to-consumer (DTC) environments. You will work closely with the Director of Growth Marketing on all consumer acquisition efforts—responsibilities include but are not limited to media planning, analyzing media performance across 360 campaigns, partnering with our creative team to develop beautiful, clear and effective ads, and trend-watching to find the next channels we should invest in.
**WHAT YOU DO**:
- Assist in managing global paid media campaigns end-to-end, inclusive of planning, execution, monitoring, and reporting across a variety of channels.
- Track and analyze campaign performance data to generate actionable insights, optimizations, and recommendations for future campaigns.
- Assist in identifying creative learnings & insights. Identify A/B test opportunities for asset variations to understand and interpret creative performance and best practices.
- Support the development and execution of content strategies for paid channels in partnership with the Creative Team.
- Responsible for briefing Creative Team, trafficking and QAing paid media creatives for media agency and external partners.
- Manage day-to-day agency and external communications, as well as collaborate with cross-functional teams for campaign alignment and seamless execution.
**YOU'LL LOVE THIS JOB IF**:
- You are **_CREATIVE_**: You are innovative and forward-thinking in your approach and mindset.
- You are highly **STRATEGIC**: You are able to develop creative concepts and vision that support brand and business goals.
- You are extremely **ORGANIZED**: You are not overwhelmed by the thought of tackling multiple tasks at a time.
- You are **DETAIL ORIENTED**: You appreciate the importance of having detailed and precise information.
- You are a strong **COMMUNICATOR**: You are a people person, natural leader and collaborate well with others.
- You are AGILE: You adapt well to changing needs and priorities and are able to pivot easily to achieve goals and deadlines.
- You are **PASSIONATE** about beauty: You are eager to learn and absorb all things related to beauty, brand and creative strategy.
**QUALIFICATIONS**:
- Minimum 4 years of experience across a range of paid marketing channels. Experience in a media agency is a plus.
- Detailed-oriented and have excellent project management skills with the ability to manage multiple campaigns, initiatives, and timelines simultaneously.
- Analytical mindset with creative interest.
- Proficient in data analysis tools like Meta Ads Manager, Google Analytics and Shopify
- Self-starter who stays motivated in fast-paced environments.
- Must be able to work from Corporate Office at least 60% of the time.
The expected base salary range for this position is $85,000 to $95,000. The exact base salary is determined by various factors including experience, skills, education, geographic location, and budget.
This position is also eligible for participation in the company discretionary bonus plan, based on personal performance and company results.
In addition to base salary, Hourglass Cosmetics offers a competitive benefits package to eligible employees, including medical insurance, dental insurance, vision insurance, life insurance, accident insurance, critical illness insurance, disability insurance, retirement savings plans and company match, paid family leave, education-related programs, paid holidays, discretionary vacation time, and more.
Equal Opportunity/Affirmative Action Employer Minorities/Females/Protected Veterans/Persons with Disabilities.
Applicants and employees are protected from discrimination under Federal law. For more information, please see EEO is the Law.