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Marketplace Ad Operations Analyst

4 months ago

New York, United States Comcast Corporation Full time

FreeWheel, a Comcast company, provides comprehensive ad platforms for publishers, advertisers, and media buyers. Powered by premium video content, robust data, and advanced technology, we’re making it easier for buyers and sellers to transact across all screens, data types, and sales channels. As a global company, we have offices in nine countries and can insert advertisements around the world.
**Job Summary**

The Marketplace Ad Operations Associate will be a fundamental component for FreeWheel’s Markets business in North America, which enables the most premium video publishers - such as TV Programmers, MVPD’s, and major digital media publishers - to monetize their content programmatically at scale. The Marketplace Ad Operations teams focuses on several key initiatives at any given time and handles ad hoc needs from various internal groups. Several key initiatives involve but is not limited to both direct sold and programmatic campaigns. While operating on direct sold and programmatic campaigns, the day-to-day workflow will consist of the following: successful set up, trafficking, technical troubleshooting, monitoring, optimization and best practice development for all North American marketplace transactions. Additionally, this role will involve cross functional efforts working closely with the Global Client Services team, as well as other internal teams to ensure an efficient and seamless operational experience for both FreeWheel Markets buyers and sellers.
- Conduct day-to-day implementation, optimization & troubleshooting across campaigns within the FreeWheel AdServer, SSP, DSP, as well as working in the OMS and ticketing systems.
- QA trafficking for FreeWheel Markets and ensure that all campaign set up is completed in accordance with the proper procedures and executed accurately & efficiently.
- Assist and contribute with strategic planning for how the Operations team supports the business and client service goals of the growing North American Markets organization.
- Analyze, understand, create, define, document, iterate on Ad Operation processes and/or tools.
- Contribute through knowledge sharing for both internal and external teams in process and platform best practices.
- Communicate directly with clients as needed to support Account Management and Sales teams.
- Regular, consistent and punctual attendance.
- Other duties and responsibilities as assigned.

**About You**
- Bachelor’s Degree or Equivalent with 2+ years working in digital Ad Operations at either of the following: SSP, DSP, Agency Trade Desk, Ad Network, Publisher
- Experience working with direct IO and programmatic advertising in digital Ad Servers and/or SSP platforms or DSP platforms (FreeWheel platforms are a plus)
- Understands both digital video standards and specifications (i.e. VAST, OpenRTB)
- Ability to regularly collaborate across functions in pursuit of joint goals and objectives
- Ability to be adaptable, independent, and manage time effectively
- Excellent communication skills; comfort engaging with varied audiences both written and verbally
- A strong sense of ownership for problem solving
- An attitude of continuous learning and investment in bettering themselves and exploring new operating concepts
- A self-starting, proactive, “roll-up-the-sleeves” mentality to get the job done
- Skill in building trust with teams and individuals (both local and remote) through effective interpersonal skills and action-oriented execution
- ** This position is not eligible for visa sponsorship. Applicants must be authorized to work for Comcast in the United States without a current or potential future need for sponsorship.**

Desired
- Based in a dedicated, single working location in the United States
- Working knowledge of Microsoft Office, SmartSheet, JIRA, Aha (i.e. product feature requests) And Confluence
- Background in Advertising Technology (AdTech)
- Experience working with Objectives and Key Results (OKR) and/or KPI frameworks

**Employees at all levels are expected to**:

- Understand our Operating Principles; make them the guidelines for how you do your job.
- Own the customer experience - think and act in ways that put our customers first, give them seamless digital options at every touchpoint, and make them promoters of our products and services.
- Know your stuff - be enthusiastic learners, users and advocates of our game-changing technology, products and services, especially our digital tools and experiences.
- Win as a team - make big things happen by working together and being open to new ideas.
- Be an active part of the Net Promoter System - a way of working that brings more employee and customer feedback into the company - by joining huddles, making call backs and helping us elevate opportunities to do better for our customers.
- Drive results and growth.
- Respect and promote inclusion & diversity.
- Do what's right for each other, our customers, investors and our communities.

**Disclaimer**:

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