Digital Paid Advertising Specialist

3 weeks ago


Baltimore, United States EmoryDay Full time

Established marketing agency EmoryDay seeks a seasoned Pay Per Click (PPC) & Social Media Advertising specialist **with emphasis on Facebook Advertising** to join our team as an hourly, freelance contractor.

**This is a 100% remote position.**

**Experience**:
All applicants should also have experience with text & display ads on Google Ads, Facebook, Instagram, LinkedIN, and Bing.

Individual Qualifications & Certification on platforms such as Google Ads and Bing is a plus.

**Skills**:

- Advanced knowledge of PPC search & Social Media
- Advanced knowledge of developing & managing ad campaigns on the Google Ads, Bing, Facebook & LinkedIN platforms
- Campaigns Optimization to get best ROI (optimization of keywords, ads, bids, and other settings)
- Ability to reduce Cost-Per-Click
- Ad Optimization
- In-Depth Keyword analysis/ability to identify effective keywords
- Negative Keywords Insertion at Ad Groups & Campaign Level
- Daily Monitoring & Tracking (Conversion Tracking, Analytics etc..)
- Ability to lead paid advertising strategy discussions with clients on weekly calls
- Command of the English language (written & verbal)
- Applicants should be prepared to provide references upon requests as well as results from successful campaigns

**Responsibilities**:

- Work a minimum of 25 hours a week; Monday through Friday, 9am to 5pm EST.
- Develop campaigns per the direction of the assigned Account Manager and the Sr. Advertising Specialists (your direct report)
- Consistently maximizes the return on the client’s budget in PPC
- Participate in weekly internal strategy calls with assigned Account Managers
- Lead strategy calls with clients on weekly basis (must be comfortable speaking with clients on a regular basis)

Work Environment:
All of our consultants and employees work virtually. The opportunity provides a certain amount of flexibility timing and the number of hours worked. Most of our consultants work from home offices and each provides their own computers to work from.
- ** Enjoy a supportive & positive environment** (no drama or chaos)
- **Work ends at 5:00 pm EST** (regular work hours, no crazy client loads)
- **Learn & grow** with our internal course, training & mentorship
- **Stable client base** with monthly retainers (no project work)
- **We fire any “Jerky Clients”** (our team members are too important to us.)

Compensation:
The Advertising Specialist role is a 1099 contractor position that pays an hourly rate based on experience.

While this is a part-time position, there are advancement opportunities (based on performance and position availability), to a full-time, salaried position with benefits. EmoryDay full-time employees receive a benefits package that includes 15-days paid time off, a 401(k) plan with a 4% company match, and a health plan with an HSA account.



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