Senior Manager Product Marketing

1 week ago


San Jose, United States Infineon Technologies Full time

IFX Memory Solutions New Ventures organization is seeking a Senior Manager of Product Marketing to lead the technical marketing efforts for a platform of AI co-processors for EDGE applications based on IFX's SONOS In-memory technology. This role will be pivotal in driving the success of our innovative AI product in the market and ideal for someone passionate about edge computing, AI technologies, and is eager to be part of commercializing IFX's new Edge AI Co-processor solutions. If interested, apply todayIn your new role you will:Execute product marketing for IFX's SONOS IMC co-processor, defining the go-to-market (GTM) strategy and driving rapid executionDefinition of product requirements based on application use cases and promote value proposition for the productCollaborate with cross-functional teams, including product development, sales, and engineering, to ensure alignment and execution of marketing initiativesCreate Market/competition analysis and product positioning: Develop a comprehensive business case for the productCustomer/partnership engagements: Drive engagements and partnerships with customers and system integrators to develop EDGE AI applications using IFX AI Co-processorWork with IFX application go to market experts in positioning the IMC co-processor in relevant EDGE applicationsDrive outbound messaging: Align broader outbound/marcom teams on product messaging, influencing campaigns and contentSales Enablement: Develop sales collateral, including competitive analysis, messaging pillars, and reasons to believeMarket Insights: Provide input and voice of the market back to product management and pricing teamsContent Creation: Contribute to marketing content, including blogs, web content, videos, presentations, and press releases. Create collaterals for executive level engagements within and outside the organizationYou are best equipped for this task if you have:A relevant vocational training (3+ years) and a particularly extensive subject-specific additional qualificationA relevant completed study with a duration of 4 years and subject-specific additional qualification or by a relevant completed study (+4 years)10+ years of experience in product marketing, with a focus on technology products, preferably in the semiconductor or AI industryProven track record of successfully launching and marketing complex technical productsStrong understanding of AI, machine learning, and computer vision technologiesKnowledge of niche computing architectures like IMC will be considered a plusExcellent communication and presentation skills, with the ability to effectively convey technical information to both technical and non-technical audiencesStrong analytical and strategic thinking skills, with the ability to interpret data and insights to drive marketing decisionsAbility to work collaboratively in a fast-paced, dynamic environment
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