Marketing Operations Coordinator

3 weeks ago


owings mills, United States Profiles Full time

Profiles is hiring a Marketing Operations Coordinator/Workflow Coordinator for a global financial client on a contract basis that will run through the EOY


Notes:

  • Must use your own computer.
  • Required to be on-site 3 days a week.


Overview:

For background, our current workflow process is kind of a mess, so there will be a lot of triaging with this role. We are engaging with a consultant to help us do an end-to-end analysis of the inefficiencies in our workflow op model and propose longer-term solutions. But that will take some time, so this role is intended to be a temporary role (to the end of 2024) to relieve some of the daily administrative burden from the designers, copywriters, and animators who are currently having to do the administrative triaging themselves. The reporting aspect of the role will also be very important as we’re looking for more granular documentation of the inefficiencies in our workflow process.


Responsibilities:

  • Assign resources to design, copy, and video projects
  • Monitor each designer, copywriter, and video animator/editor’s queue throughout the day to ensure that work is evenly distributed, and no one is over-capacity (and at risk of missing deadlines),12 people total
  • Triage daily unplanned and rush project requests: If team is at capacity, having conversations with project managers and/or marketing partners to assess business value of request; Assess prioritization of all current work for the day and determine what can and cannot be de-prioritized; Request deadline extensions as necessary; Reassign work as necessary to other associates
  • If designer, copywriter, and/or animator are in danger of missing deadlines, have conversations with all business partners to determine prioritization, reassign work to less busy associates, and/or request deadline extensions
  • Thoroughly document daily inefficiencies in workflow process (e.g., unplanned work; business partners not adhering to schedules; lack of prioritization; etc.)
  • Create weekly or biweekly reports that summarize daily workflow inefficiencies
  • Proficiency in AirTable recommended
  • Ability to adapt to inconsistent processes and be willing to make recommendations for process standardization opportunities



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