Social Media Marketer

2 weeks ago


West Jordan, United States CAO Group Inc Full time
Social Media & Influencer Marketer

AMD Lasers / CAO Group - In-Office (West Jordan, Utah)

Our tight-knit in-house Marketing team is seeking a motivated, problem-solving Social Media & Influencer Marketer. This role will build and manage our social media presence, manage and assist in content creation, collaborate with KOLs, and drive lead generation through webinars and targeted social and email campaigns.
  • Manage social media channels (Facebook, Instagram, LinkedIn...)
  • Experience with B2B marketing content and executing paid ad campaigns
  • Collaborate with KOLs to develop and promote industry events and our webinar education program
  • Build and manage affiliates and influencer program
  • Manage webinar logistics, promotions, CE credits, and follow-ups
  • Drive lead generation through social media, event support and webinar program
Abilities:
  • Strong understanding of social media platforms
  • Strong understanding of social media metrics
  • Experience with social media advertising and lead generation
  • Excellent writing and communication skills
  • Ability to contribute and collaborate effectively
  • Strong time management and organizational skills
  • Motivated self-starter with a passion for marketing
Nice to Have:
  • Experience with Google Ads and understanding how to optimize for high ROAS
  • Familiarity with CRM, Automation, or other lead generation tools and software (ZOHO CRM, ZOHO Marketing, Email Automation, Shopify)
  • Skills in content creation or video editing (Canva, Adobe Suite)
  • Experience with AI video creation
  • Understanding of marketing analytics to craft effective campaigns

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