Brand Manager

1 month ago

Neptune City, United States Central Garden & Pet Full time
Central Garden & Pet Company (NASDAQ: CENT) is a leading innovator, marketer, and producer of quality branded products for the pet and lawn and garden supplies markets.  We are making significant investments in our marketing team, fueling our growth aspiration behind consumer-driven innovation and consumer insights-based content.  Please see our website at www.central.com for additional company information. This position will be responsible for building strategies to win with consumers and retailers, alike, based on solid insights, superior products, and total proposition design that delights.  You will set the course for the cross-functional team, leading with a collaborative, inspiring vision and making data-based decisions along the journey.  The position is within the Dog and Cat business unit and reports to the Sr. Director of Marketing – Natural Treats.  This position will work across the various brands in the Natural Treats group – Cadet, Barkworthies and Paw Love. 
This position requires candidates to report on-site 5x a week to our Neptune City, NJ commercial office. 

MEASURES OF SUCCESS:
  • Develop and execute compelling and profitable brand plans that meet or exceed sales, gross margin and EBIT targets. 
  • Develop and maintain the product portfolio, managing products through their life cycle from new product launch to discontinuation.
  • Lead Cross functional innovation team to successfully navigate projects through the stage gate process. Collaborate with cross-functional team, building relationships to drive efficiency.
  • Provides leadership and development of comprehensive launch plan for all new products and line extensions, including customer presentations, 360-degree promotional plan and marketing support.
  • Work with sales to develop compelling customer programming, often participating in joint-business planning sessions.
  • Partner with internal creative and digital teams to develop insight-driven content that increases consumer purchases on shelf and via Ecomm/ Omnichannel.
  • Represent the ‘voice of the consumer’ to the organization; be an expert with respect to the category and the competition.
  • Facilitate marketing decisions and opportunities by staying abreast of category trends and insights by analyzing and reporting out on syndicated scan data, competitive landscape, market share, pricing action, and advertising. 
  • Leverage data to problem solve and find the most optimal answer in each scenario.
  • Develop Pricing Strategy for new and existing products to meet the category margin goals. 
  • Overall, balance the priorities and objectives across the portfolio and projects. 
  • Work with marketing team on any urgent and pressing opportunities that come up.
  • Their demonstration of a team player, can-do attitude that is willing to roll up their sleeves. 

DESIRED SKILLS: 
  • Analytical Mindset: We value a leader who can analyze data from a variety of sources and draw actionable, impactful conclusions that set the strategy for in-market activation and new product development. We’re growing our business, quickly, and seek someone with a bias for optimism and a knack for problem solving.  
  • Consumer-centricity: Everything we do is grounded in insight and human truth.  The ideal candidate is a student of the marketing function, the CPG industry, and the human condition.  They are passionate about delivering compelling and inspiring work.
  • Collaboration & Communication: Our matrixed organization values teamwork, active listening, and trust.  This job requires someone who can build and maintain effective cross-functional relationships, often across multiple geographies & time zones.  Effective written and verbal communication is a must.
  • Organization & Time Management: High-growth businesses move quickly.  This person will be balancing multiple priorities / projects in a fast-paced, entrepreneurial environment.  We need this person to maintain timelines and budgets, seeing the interdependencies of tasks and seeking help with roadblocks early.   
  • Detail Orientation: A commitment to accuracy and quality remains central to the job. 

IDEAL CANDIDATE ATTRIBUTES:
  • College Degree (BA/BS) required; graduate degree (MBA) a plus.
  • Minimum of 5-7 years brand marketing experience.
  • Consumer Packaged Goods preferred, Pet industry a plus.
  • Familiar with leading new product innovation initiatives. (pipeline management, cross-functional collab)
  • Computer proficiency on all MS Office applications, advanced PowerPoint and Excel skills.
  • Experience working with Scan Data, Nielsen or IRI, is preferred. 

Central Garden & Pet Company (NASDAQ: CENT) (NASDAQ: CENTA) understands that home is central to life and has proudly nurtured happy and healthy homes for over 40 years. With fiscal 2022 net sales of $3.3 billion, Central is on a mission to lead the future of the Pet and Garden industries. The Company’s innovative and trusted products are dedicated to helping lawns grow greener, gardens bloom bigger, pets live healthier and communities grow stronger. Central is home to a leading portfolio of more than 65 high-quality brands including Amdro®, Aqueon®, Cadet®, Farnam®, Ferry~Morse®, Four Paws®, Kaytee®, K&H®, Nylabone® and Pennington®, strong manufacturing and distribution capabilities and a passionate, entrepreneurial growth culture. Central Garden & Pet is based in Walnut Creek, California and has over 7,000 employees across North America and Europe. Visit www.central.com to learn more.

We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, sexual orientation, gender identity, or any other characteristic protected by law.

  • Brand Manager

    4 weeks ago

    Neptune City, United States Central Garden & Pet Full time

    Description Central Garden & Pet Company (NASDAQ: CENT) is a leading innovator, marketer, and producer of quality branded products for the pet and lawn and garden supplies markets. We are making significant investments in our marketing team, fueling our growth aspiration behind consumer-driven innovation and consumer insights-based content. Please see our...

  • Brand Manager

    1 month ago

    Neptune City, New Jersey, United States Central Garden & Pet Full time

    Job SummaryAs a Brand Manager at Central Garden & Pet Company, you will be responsible for developing and executing compelling brand plans that meet or exceed sales, gross margin, and EBIT targets. You will lead cross-functional innovation teams to successfully navigate projects through the stage gate process, collaborate with cross-functional teams to drive...

  • Brand Manager

    1 week ago

    Neptune Twp, United States Paragon Staffing, LLC Full time

    SUMMARYThis position will be responsible for building strategies to win with consumers and retailers, alike, based on solid insights, superior products, and total proposition design that delights. You will set the course for the cross-functional team, leading with a collaborative, inspiring vision and making data-based decisions along the journey.Note: This...

  • Brand Manager

    6 days ago

    Neptune Twp, United States Paragon Staffing, LLC Full time

    SUMMARY This position will be responsible for building strategies to win with consumers and retailers, alike, based on solid insights, superior products, and total proposition design that delights. You will set the course for the cross-functional team, leading with a collaborative, inspiring vision and making data-based decisions along the journey. Note:...

  • Brand Manager

    3 months ago

    Kansas City, United States Russell Stover Chocolates Full time

    At Russell Stover not only do we love chocolate, but we love our jobs! Every day we go to work exhibiting our values of excellence, innovation, entrepreneurship, responsibility, and collaboration. Working at Russell Stover you’ll be part of the leading manufacturer of boxed, seasonal, and sugar-free chocolates. For over 100 years, our American-made brands...

  • Brand Manager

    4 weeks ago

    Kansas City, United States Russell Stover Full time

    My Account Job Openings >> Brand Manager Brand Manager Summary Title: Brand Manager ID: 201107 Department: Marketing Location: Kansas City, MO (RSC Corporate Headquarters) Classification: Regular Status: Full-Time Description At Russell Stover not only do we love chocolate, but we love our jobs! Every day we go to work exhibiting our values of excellence,...

  • Brand Manager

    4 weeks ago

    Kansas City, United States Russell Stover Full time

    At Russell Stover not only do we love chocolate, but we love our jobs! Every day we go to work exhibiting our values of excellence, innovation, entrepreneurship, responsibility, and collaboration. Working at Russell Stover you'll be part of the leading manufacturer of boxed, seasonal, and sugar-free chocolates. For over 100 years, our American-made brands -...

  • Brand Manager

    4 months ago

    Ohio City, United States CART Full time

    Job Description: Who We Are: We're Cart.com, one of the fastest growing commerce enablement companies in the world. We provide the digital and physical infrastructure that empowers thousands of leading B2B and B2C companies to unify commerce operations across channels and sell and fulfil anywhere their customers are. We're building toward a world where...

  • Associate Brand Manager

    4 weeks ago

    Jersey City, United States Ignitely Full time

    About the job Associate Brand Manager Industry: Consumer Products / Cosmetics Job Category: Sales / Marketing - Marketing Management Description Are you ready to help men and women Champion their Skin with high-performance products? We are looking for a passionate brand builder and business leader to continue the momentum of the company, a leading skincare...

  • Brand & Marketing Manager

    4 weeks ago

    Iowa City, United States Big Grove Brewery Full time

    Summary/Objective The Brand & Digital Marketing Manager will oversee the strategy and execution across all digital channels, to include social media for Big Grove Brewery. In addition to managing the strategy, this role will be required to support the creation of digital and physical content, the ongoing management of various brand digital/social platforms,...

  • Brand Marketing Manager

    3 weeks ago

    Culver City, United States Topson Downs Full time

    Founded, January 25, 1971. We started in the downtown Los Angeles fashion scene, with all operations in one small building. Gradually, Topson expanded into manufacturing worldwide. In the late seventies, Topson Downs expanded into Mexico. As a pioneer in outsourced shipping, Topson started a trend that has become mainstream I the garment industry. In 1998,...

  • Brand Marketing Manager

    4 weeks ago

    culver city, United States Topson Downs of California, LLC Full time

    Founded, January 25, 1971. We started in the downtown Los Angeles fashion scene, with all operations in one small building. Gradually, Topson expanded into manufacturing worldwide. In the late seventies, Topson Downs expanded into Mexico. As a pioneer in outsourced shipping, Topson started a trend that has become mainstream I the garment industry. In 1998,...

  • Brand Marketing Manager

    4 weeks ago

    Culver City, United States Topson Downs of California, LLC Full time

    Founded, January 25, 1971. We started in the downtown Los Angeles fashion scene, with all operations in one small building. Gradually, Topson expanded into manufacturing worldwide. In the late seventies, Topson Downs expanded into Mexico. As a pioneer in outsourced shipping, Topson started a trend that has become mainstream I the garment industry. In 1998,...

  • Brand Marketing Manager

    3 weeks ago

    culver city, United States Topson Downs of California, LLC Full time

    Founded, January 25, 1971. We started in the downtown Los Angeles fashion scene, with all operations in one small building. Gradually, Topson expanded into manufacturing worldwide. In the late seventies, Topson Downs expanded into Mexico. As a pioneer in outsourced shipping, Topson started a trend that has become mainstream I the garment industry. In 1998,...

  • Associate Brand Manager

    4 weeks ago

    Culver City, United States Infotree Global Solutions Full time

    Description The Associate Brand Marketing Manager will be responsible for executing global marketing campaigns tied to new product launches and collaborations. They will assist in creating go-to-market plans with the goal of exciting consumers and meeting business objectives. They will be required to understand the target customer and have the ability to...

  • Brand Operations, Associate Manager

    6 months ago

    Culver City, United States Reformation Full time

    Who We Are: Founded in 2009, Reformation is a revolutionary lifestyle brand that proves fashion and sustainability can coexist. We combine stylish, vintage-inspired designs with sustainable practices, releasing limited-edition collections for individuals who want to look beautiful and live sustainably. Setting an example for the industry, Reformation...

  • Sr. Associate Brand Manager

    4 weeks ago

    Kansas City, United States Russell Stover Full time

    My Account Job Openings >> Sr. Associate Brand Manager Sr. Associate Brand Manager Summary Title: Sr. Associate Brand Manager ID: 201110 Department: Marketing Location: Kansas City, MO (RSC Corporate Headquarters) Classification: Regular Status: Full-Time Description At Russell Stover, not only do we love chocolate, but we love our jobs! Every day we go to...

  • Brand Marketing Manager

    3 weeks ago

    Culver City, CA, United States Topson Downs of California, LLC Full time

    Founded, January 25, 1971. We started in the downtown Los Angeles fashion scene, with all operations in one small building. Gradually, Topson expanded into manufacturing worldwide. In the late seventies, Topson Downs expanded into Mexico. As a pioneer in outsourced shipping, Topson started a trend that has become mainstream I the garment industry. In 1998,...

  • Senior Brand Manager

    2 weeks ago

    salt lake city, United States Better Being Co. Full time

    About Us At Better Being we empower and inspire individuals to feel better and live healthier lives by providing the most trustworthy, pure, and innovative natural wellness solutions. If you thrive in a challenging work environment, surrounded by incredible team members who will help you grow and do your best work, Better Being is the right place for you....

  • Senior Brand Manager

    2 weeks ago

    Salt Lake City, United States Better Being Co. Full time

    About Us At Better Being we empower and inspire individuals to feel better and live healthier lives by providing the most trustworthy, pure, and innovative natural wellness solutions. If you thrive in a challenging work environment, surrounded by incredible team members who will help you grow and do your best work, Better Being is the right place for you....