Sales/Marketing Manager

4 weeks ago


Ontario, United States Courthouse News Service Full time $55,000 - $85,000
Job brief

Our Sales & Marketing Managers serve the company by helping Courthouse News and its services be discoverable and valuable to lawyers, legal professionals and academics, and business stakeholders.
Success in the role requires fundamental knowledge of inbound and outbound marketing mechanics; knowing how our services work and how prospects can benefit from our various subscription plans and offerings; effective collaboration and knowledge-sharing with our customer support and product development teams; and deep comprehension of analytics and data-driven experimentation. 
Responsibilities:
  • Build and retain deep knowledge of our company history, our products and services, our subscription plans and pricing, and the value we create for our subscribers
  • Create target prospect lists 
  • Call, email, and meet with target prospects
  • Engage, educate, qualify and convert prospects into subscribers
  • Maintain accurate records of prospecting activity in our CRM software
  • Strategize regularly with leadership team about market trends, insights, and ideas for how to improve our inbound and outbound sales 
  • Help promote our high quality content across channels
  • Help grow the company by setting meaningful, measurable goals, and doing your best to deliver results

Qualifications:
  • You can write short, effective emails 
  • You can speak clearly and confidently over telephone, video, or in person 
  • You know how to listen and relate with people
  • You are organized and a capable researcher 
  • You are persistent and strive to stay positive
  • You are proud to be in sales
  • You work best in small teams 
  • You are excited by the opportunity to learn and grow
  • You are ready for an opportunity to prove what you can do

Knowledge Requirements:
  • Hubspot – our current customer relationship management software
  • Confluence - our current wiki/documentation software
  • Sendgrid - our transactional email service
  • Fullstory - our qualitative analytics software
  • CasePortal – our proprietary legal research platform*
  • DataLocker – our internal data intake system*
  • Microsoft Office (Word, Excel, Outlook, Teams)
  • Google Suite (Docs, Sheets)
  • Zoom 

*training will be provided

Success MetricsYour performance will be measured and evaluated on:
  • Sales Qualified Leads (SQLs)
  • Meeting / Presentation / Demo Conversion Rate
  • Monthly Revenue


About Courthouse News Service:

Since 1990, Courthouse News Service© has been a trusted resource for reporting rapidly and completely on new civil litigation and common law throughout the United States. Our news delivery platform, CasePortal, provides attorneys with comprehensive coverage, daily reporting, and fast alerts.


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