Senior Manager Product Marketing

3 weeks ago

San Francisco, United States Insight Global Full time
Insight Global - Senior Manager Product Marketing

As a part of the financial services team, this contractor's main responsibilities will be to craft messaging, amplify the message, and continue engagements through events to help create a story of how new software will help their banking clients.

  1. Develop enablement materials and facilitate enablement sessions.
  2. Create and revise materials for new products and solutions (e.g., solution playbooks).
  3. Supply marketing materials for training sessions.
  4. Organize internal and external events.
  5. Draft session content and design presentations.
  6. Collaborate with subject matter experts and stakeholders on content creation.
  7. Assist with logistics and speaker communications.
  8. Monitor KPIs and summarize performance, providing pre- and post-event updates to stakeholders.
  9. Support major marketing campaigns.
  10. Partner with subject matter experts to enhance our message and generate leads.
  11. Manage stakeholder communications, updates, and incorporate feedback.
  12. Maintain content repositories and update team trackers.
  13. Track and coordinate budget line item requirements.
  14. Provide metrics for senior leadership and stakeholders.
  15. Collaborate with cross-functional teams.
  16. Work with demand generation, field marketing, product strategy, and industry advisors.
  17. Ensure stakeholder alignment to support project execution.

Skills and Requirements:

  1. 5-8 years of experience in product marketing management (specifically software as a service / SaaS).
  2. Experience with financial services customers or at a large enterprise company (Google, Meta, etc.).
  3. Involvement in product launching, go-to-market strategy, content session marketing.
  4. B2B experience.
  5. Strong writing and storytelling skills.
  6. Ability to adapt to change; dynamic and flexible.
  7. Experience working with clients within the banking industry.

We are a company committed to creating diverse and inclusive environments where people can bring their full, authentic selves to work every day. We are an equal opportunity/affirmative action employer that believes everyone matters. Qualified candidates will receive consideration for employment regardless of their race, color, ethnicity, religion, sex (including pregnancy), sexual orientation, gender identity and expression, marital status, national origin, ancestry, genetic factors, age, disability, protected veteran status, military or uniformed service member status, or any other status or characteristic protected by applicable laws, regulations, and ordinances.

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