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Senior Product Marketing Manager

2 months ago

San Jose, United States Zscaler Full time

Zscaler has an incredible story to tell, and our Marketing team is committed to sharing it in compelling and expressive new ways. Our storytellers, analysts, strategists, and designers are attentive and dedicated to teaching our audience to think about cybersecurity like they never have before. You'll collaborate with diverse, creative people around the globe to hone the Zscaler brand, increase awareness and demand, support partnerships, and drive home big wins for the world's cloud security leader and our customers worldwide.

As a Senior Product Marketing Manager responsible for Zscaler's Workload Communications, you will be involved with development of go-to-market plans for Zscalers' solutions to connect and secure hybrid cloud workloads.

The role requires the capability to convert market and industry trends into relevant product positioning, compelling marketing collateral, and successful marketing implementation.

You will be based in San Jose, CA. As this is an office-centric role; you are expected to be present in the office for 2-3 days a week.

Reporting to the Sr. Director, Product Marketing, you'll be responsible for:

  • Create the go-to-market strategy that spans positioning, packaging, marketing campaign tactics, pipeline generation and solutions selling to grow the business.
  • Build sales collateral and sales enablement material and maintain the collateral library.
  • Show your creative flair with infographics, Google Slides, and visual representation of messages and create the "aha" moment for your audience.
  • Plan the launch of new products and releases and manage the implementation of the plan.
  • Explain the business value of Zscaler workload communications products and contribute to thought leadership.
What We're Looking for (Minimum Qualifications)
  • 5+ years of experience in a product marketing, solution marketing, product management, or content marketing role for Cloud or Cyber security products.
What Will Make You Stand Out (Preferred Qualifications)
  • Recognized as a strong speaker with the ability to build compelling slides and enjoy writing.
  • Strong experience with translating technical differentiators into simple stories.
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