Marketing Manager

3 weeks ago


framingham, United States AllSTEM Connections Full time

AllSTEM Connections is looking for a Marketing Manager in Framingham, MA. This is a hybrid 6-month contract with possible extension.


Hours per week: 36.25hrs


We are seeking a skilled Marketing Lead to oversee strategy, media, and creative across all owned marketing channels, including email, organic social, and corresponding on-site assets. This role involves close collaboration with cross-functional teams to ensure cohesive and impactful marketing execution.


Responsibilities:

  • Lead strategy and content execution for owned marketing assets, such as email and organic social media, as well as related on-site content.
  • Serve as the primary liaison for owned channels, cultivating relationships with Merchandising, Planning, Media & Digital Marketing, and Web Store Operations.
  • Partner with Creative to manage the photography process, including talent selection and approval of final seasonal images.
  • Define marketing direction and guide the team in executing influencer campaigns.
  • Set strategic direction and oversee the team and agency on multi-channel PR plans.
  • Collaborate with key business stakeholders (e.g., Merchandising, Site Operations) and marketing partners (e.g., Consumer Insights & Analytics, Media/Digital Marketing) to assess and measure marketing initiatives.
  • Ensure marketing budget adherence, optimizing spend for high-impact results and efficiency.
  • Manage and mentor two Marketing Specialists, providing guidance on performance and career development.


Qualifications:

  • 6-8 years of experience in advertising or marketing, either with an ad agency or on the client side.
  • Preferred experience in agency or retail environments.
  • Strong knowledge of campaign production.


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