Director, Sales and Marketing

1 week ago

Berkeley, United States Accor Hotels Full time

Company Description

Join us at our unique property, Sheraton Suites Calgary Eau Claire - managed by Accor under the Fairmont brand and operating as a franchised Marriott property. Our team is committed to excellence, open, welcoming & engaged. Our workplace has a family feel and we work together towards common goals while assisting one another on a daily basis.

Sheraton Suites Calgary Eau Claire is designed for those in pursuit of adventure, joy and relaxation. Located downtown, our sophisticated hotel is nestled between the urban vibes of a bustling city and the peaceful tranquility of the Bow River and Prince's Island Park. Discover adventures from the heights of the Calgary Tower for enchanting city views to river floating down the Canadian Rockies glacier fed Bow River. Experience the many sides of our beautiful city at Sheraton Suites Calgary Eau Claire, Calgary's Urban Resort.

What is in it for you:

  • Employee benefit card offering discounted rates in Accor & Marriott worldwide
  • Duty meals in on-site Staff Cafeteria, as well as access to Employee Assistance/Wellness Program
  • Food & Beverage discounts at Sheraton Suites Calgary Eau Claire & Fairmont Palliser
  • Learning programs through our Academies
  • Opportunity to develop your talent and grow within your property and across the world

Job Description

The Opportunity:

Reporting to the General Manager, the DOSM is responsible for planning and overseeing the sales & marketing efforts of the hotel – specifically, the achievement of targeted room revenues, average rate, closed group business room nights, catering revenues, and RevPAR index. Accountable for the overall direction and leadership of the Sales Team.

What you will be doing:

  • Manage the property’s reactive and proactive sales efforts
  • Oversee the sales function in the achievement of targeted room sales and catering
  • Prepare annual rooms and catering revenue budget
  • Develop and implement property-wide annual strategic marketing plan
  • Prepare annual sales & marketing operational budget
  • Work closely with DORM to maximize rate during periods of compression and occupancy and RevPAR gain during soft periods
  • Maintain successful performance by increasing revenues, controlling expenses and providing a return on investment for the owner and the brand.
  • Attend sales/revenue strategy meetings to provide input on weekly and overall sales strategy.
  • Suggest innovative marketing ideas and develop deployment strategies to continue to grow market share and overall hotel revenues.
  • Set goals for all sellers and develop sales action plans. Work with sellers to ensure they effectively carry out their objectives.
  • Address performance issues and hold staff accountable for successful results.
  • Identify coaching, training and leadership needs for the Sales Team and devise methods of delivery.
  • Analyze monthly sales achievements.
  • Chair monthly departmental Sales & Catering meetings ensuring ongoing effective communication of financial results, strategic direction, and general hotel information.
  • Participate in hotel guest satisfaction initiatives.
  • Be an active member of the executive team of the hotel.
  • Develop strong partnerships with local organizations to further increase brand/product awareness.
  • Develop and manage internal key stakeholder relationships.
  • Develop strong community and public relations by maintaining property participation in local, regional and national tradeshows and client events.

Qualifications

  • Minimum 3 years sales leadership experience in a large full-service hotel
  • Diploma, Hotel and Restaurant Management or Business Degree would be an asset
  • Superior written and verbal communications skills
  • Demonstrated skills in leading a team and selling in a luxury environment, with a pattern of exceptional results
  • Results oriented, very organized, highly motivated and able to work under pressure
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