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Director, Marketing

2 months ago

Saint Paul, United States Kigo Full time
Job DescriptionJob DescriptionDescription:

About us

At Kigo, we're not just reimagining loyalty programs; we're inventing new and exciting ways for brands to connect with and delight their customers and employees. Harnessing the power of blockchain technology and AI, our Tokenized Loyalty Platform transforms rewards and offers into uniquely personalized, dynamic and shareable experiences globally. Co-Founded by Augeo, a global leader in engagement technology serving 100+ Fortune 500 brands today, Kigo combines decades of loyalty experience and a culture of rapid innovation with digital product leadership from companies like Starbucks and Amazon to create extraordinary value for the world's most respected brands. Join us at Kigo, and be a part of a team setting new standards in loyalty experiences.

At Kigo, everyone is welcome - our employees are comfortable bringing their authentic whole selves to work. We work hard and care to our core about our teams and each other. We are uniquely communicative and responsive with a fast-paced growth culture.

Role Description:


Role Description:

As the Director of Marketing at Kigo, you will play a pivotal entrepreneurial role as a strategic marketing generalist driving our marketing strategy and execution across the business. The ideal candidate thrives in an innovative environment of rapid iteration and is energized by the challenge of managing multiple projects on tight deadlines simultaneously. As a strategic thinker with strong organizational skills, you will lead our marketing efforts, being a hands-on individual contributor while also effectively delegating and managing work to others, including our internal marketing agency partner. Your ability to wear multiple hats and adapt to the fast-paced growth culture at Kigo will be key to your success in this role, as you help us set new standards in loyalty experiences powered by cutting-edge blockchain technology and AI.


Key Responsibilities:

· Strategy and execution of marketing and growth initiatives across the business

· Development of strategic marketing content, presentations, and pitch deck materials for prospective enterprise customers leveraging the Kigo platform

· Ownership of marketing channels including website, social, PR, and email —including overseeing creation and delivery of content such as press releases, executive communications, thought leadership pieces, and direct-to-consumer marketing materials

· Tight collaboration with key internal stakeholders including sales, product, and shared marketing/digital services teams to support growth objectives

· Driving the brand vision and ensuring consistency in positioning, messaging and design standards across all communications and materials to maintain a strong, cohesive brand identity

· Using industry expertise and data/analytics to provide strategic guidance, measure effectiveness of marketing campaigns, and make data-driven decisions


Requirements:

· Bachelors Degree in marketing or relevant field AND 5-8 years proven marketing experience – preferably within a fast-paced agency, startup, or consulting environment, with experience in customer loyalty

· Exceptional verbal and written communication and presentation skills, with a background in brand or corporate marketing project management processes

· Strong attention to detail, resourcefulness, creativity, and problem-solving abilities

· Experience leading a (remote) team, managing multiple projects simultaneously and meeting tight deadlines

· Hands-on experience with common tools across the full marketing stack, and fluency in marketing channel metrics and quantitative/qualitative analysis

· Ability to collaborate effectively with internal and external stakeholders

· Passion for loyalty, blockchain, AI and emerging technologies


Benefits

· Comprehensive benefits package

· Opportunity to work at the nexus of technology, marketing, and loyalty

· Continuous learning and development opportunities

Requirements: