Digital and Social Media Specialist

2 weeks ago

Boston, United States Vue Health Full time
Job DescriptionJob DescriptionSalary:

Job Title: Digital and Social Media Specialist

Location: Hybrid (Tuesday & Thursday on-site) Open to remote for unicorns with Digital Marketing+Data Science/Computer Science background

 

Job Description:

The Digital and Social Media Specialist is passionate about working at the intersection of healthcare and digital innovation. This specialist is a collaborative player who will play a pivotal role in shaping our client’s digital presence and, closely work with the CIO and collaborate with creative, medical and client teams to launch engaging experiences for patient and HCP audiences. Our digital innovation team is growing, and we are launching our agency’s first Innovation Lab, that will offer opportunities to learn about emerging trends, best practices and work with some of the brightest minds in science, AI and art. This position has a great growth potential based on performance.


Must-haves:

  • Digital native with at least 1 year of experience, ideally at an agency
  • Data analysis skills including Google Analytics dashboards and the ability to connect the dots between data and strategy
  • Critical thinking skills and attention to detail to creatively solve technical problems
  • Tech-savvy and passionate about the impact of digital innovation on healthcare
  • Collaborative and enjoy working with team members and clients
  • Excellent project management, verbal and written communication and presentation skills
  • Growth mindset and desire and willingness to learn and stay on top of industry trends
  • Basic Canva graphic design skills for internal social media banners, email templates, etc
  • Basic Mailchimp experience for lead generation campaigns

Nice-to-haves:

  • Top-rated certification such as HubSpot Inbound Marketing Certification, any Google Certification or Meta Blue Certificate


Key Responsibilities:

Digital Strategy: Collaborate with clients and internal teams to develop comprehensive digital strategies aligned with their goals and objectives.

Social Media Management: Create, curate, and publish engaging content across various social media platforms (e.g., Facebook, Twitter, LinkedIn, Instagram) to increase brand awareness, drive traffic, and foster community engagement.

Content Creation: Develop relevant and compelling content, including posts, graphics, videos, and other multimedia assets, tailored to specific social media channels and target audiences.

Community Engagement: Monitor social media channels, respond to comments and messages, help us create a response matrix with direction, and proactively engage with followers to build relationships and enhance brand loyalty.

Analytics and Reporting: Utilize Google analytics and Look Studio to track key performance metrics, measure the effectiveness of digital campaigns, and provide actionable insights and recommendations for optimization.

Campaign Management: Plan and execute digital marketing campaigns, including paid social advertising, influencer partnerships, and content amplification strategies, to achieve campaign objectives and drive results.

Client Communication: Serve as the primary digital point of contact for clients, providing regular updates, progress reports, and strategic recommendations to ensure alignment with their objectives and expectations.

Aware of the Latest Industry Trends: Keep up-to-date with the latest trends, best practices, and emerging technologies in digital marketing and social media to continuously innovate and enhance our services.


Qualifications:

  • Bachelor’s degree in Computer Science, Data Science, Marketing, PR & Communications, Digital Media, or related field
  • At least 1 year of experience, ideally agency managing digital marketing and social media campaigns, or related roles, preferably within the healthcare or pharmaceutical industry
  • Strong understanding of social media platforms, content management systems, and digital analytics tools
    Excellent written and verbal communication skills, with the ability to create compelling content and engage with diverse audiences
  • Analytical mindset with the ability to interpret data, draw insights, and make data-driven decisions
  • Creative thinker with a passion for storytelling and developing innovative digital strategies
  • Ability to manage multiple projects simultaneously, prioritize tasks effectively, and meet deadlines in a fast-paced environment
  • Strong client management skills with the ability to build and maintain relationships with stakeholders at all levels


  • Social Media Specialist

    Found in: Talent US C2 - 2 weeks ago

    Boston, United States Khoury College Full time

    About the OpportunityNortheastern University is looking for an innovative, creative and driven social media specialist to execute Northeastern’s organic social media strategy across all platforms, both emerging and established. Reporting to the Senior Social Media Manager, the role is integral to building upon Northeastern’s global brand presence by...

  • Social Media Manager

    3 weeks ago

    Boston, United States Gupta Media Full time

    Job DescriptionJob DescriptionSalary: Gupta Media is looking for an experienced and passionate storyteller to help our clients amplify their brands. As a Social Media Manager, they will be responsible for supporting clients' organic social media and influencer marketing efforts, their effective execution, and measurement of success.As an expanding...

  • Social Media Manager

    3 days ago

    Boston, United States Gupta Media Full time

    Job DescriptionJob DescriptionSalary: Gupta Media is looking for an experienced and passionate storyteller to help our clients amplify their brands. As a Social Media Manager, they will be responsible for supporting clients' organic social media and influencer marketing efforts, their effective execution, and measurement of success.As an expanding...

  • Social Media Specialist

    Found in: beBee S US - 1 week ago

    Boston, United States Neighborhood Assistance Corp Full time

    NACA is hiring Social Media Specialists with a focus on both the English and Spanish speaking networks.NACA has over three million members nationwide and is well positioned to effectively utilize social media in support of its mission of fighting for economic justice.NACA continues its aggressive advocacy in fighting for economic justice for low to moderate...

  • Social Media Specialist

    Found in: beBee jobs US - 2 weeks ago

    Boston, Massachusetts, United States Neighborhood Assistance Corp Full time

    NACA is hiring Social Media Specialists with a focus on both the English and Spanish speaking networks.NACA has over three million members nationwide and is well positioned to effectively utilize social media in support of its mission of fighting for economic justice.NACA continues its aggressive advocacy in fighting for economic justice for low to moderate...

  • Digital Media Data Analyst

    4 days ago

    Boston, United States Gupta Media Full time

    Gupta Media was founded 20 years ago on the idea that advertising could create huge leverage in our client's business. Our early work was focused on the entertainment industry, specifically live events (Boston Calling, among others) and recorded music (Sony Music, Universal Music & Disney are all clients). We have dramatically grown our work with big brands...

  • Digital Media Data Analyst

    3 weeks ago

    Boston, United States Gupta Media Full time

    Job DescriptionJob DescriptionSalary: Gupta Media was founded 20 years ago on the idea that advertising could create huge leverage in our client's business. Our early work was focused on the entertainment industry, specifically live events (Boston Calling, among others) and recorded music (Sony Music, Universal Music & Disney are all clients). We have...

  • VP Brand

    Found in: Jooble US O C2 - 2 weeks ago

    Boston, MA, United States Forsyth Barnes Full time

    Job - VP Brand & Digital Media | Forsyth Barnes BACK TO SEARCH VP Brand & Digital Media eTail Boston permanent $ 300000.00 per annum about the role Title: VP Digital Media Location: Boston Industry: Retail Salary: $300,000 + Benefits Contact: benjamin.hutchison@forsythbarnes.com Brief Overview: Forsyth Barnes are currently working with...

  • Assistant Digital Editor

    Found in: beBee jobs US - 1 week ago

    Boston, Massachusetts, United States Boston Globe Media Full time

    Job Description:The Assistant Digital Editor is a versatile journalist who works to drive audience growth and engagement for Globe Opinion across multiple platforms. This editor will collaborate with our journalists to identify and elevate our highest-impact work, connecting with our existing subscribers and working to attract new audiences. A successful...

  • Media Analyst

    2 weeks ago

    Boston, United States Gupta Media Full time

    Gupta Media was founded 20 years ago on the idea that advertising could create huge leverage in our client's business. Our early work was focused on the entertainment industry, specifically live events (Boston Calling, among others) and recorded music (Sony Music, Universal Music & Disney are all clients). We have dramatically grown our work with big brands...

  • Media Analyst

    4 days ago

    Boston, United States Gupta Media Full time

    Job DescriptionJob DescriptionSalary: Gupta Media was founded 20 years ago on the idea that advertising could create huge leverage in our client's business. Our early work was focused on the entertainment industry, specifically live events (Boston Calling, among others) and recorded music (Sony Music, Universal Music & Disney are all clients). We have...

  • Senior Media Analyst

    1 week ago

    Boston, United States Gupta Media Full time

    Job DescriptionJob DescriptionSalary: Gupta Media was founded 20 years ago on the idea that advertising could create huge leverage in our client's business. Our early work was focused on the entertainment industry, specifically live events (Boston Calling, among others) and recorded music (Sony Music, Universal Music & Disney are all clients). We have...

  • Senior Media Analyst

    3 days ago

    Boston, United States Gupta Media Full time

    Job DescriptionJob DescriptionSalary: Gupta Media was founded 20 years ago on the idea that advertising could create huge leverage in our client's business. Our early work was focused on the entertainment industry, specifically live events (Boston Calling, among others) and recorded music (Sony Music, Universal Music & Disney are all clients). We have...

  • Social Media Intern

    5 days ago

    Boston, United States REEKON Tools Full time

    Join REEKON Tools as we enable the next generation of construction and home improvement professionals to complete their work quicker, more accurately, and faster than ever before. REEKON Tools is developing and launching innovative, completely new, hardware products at an unprecedented pace across the power and hand tool industry and establishing itself as a...

  • Social Media Intern

    6 days ago

    Boston, United States REEKON Tools Full time

    Join REEKON Tools as we enable the next generation of construction and home improvement professionals to complete their work quicker, more accurately, and faster than ever before. REEKON Tools is developing and launching innovative, completely new, hardware products at an unprecedented pace across the power and hand tool industry and establishing itself as a...

  • Social Media Manager

    7 days ago

    Boston, United States NetVirta, Inc. Full time

    NetVirta is in the business of satisfying the world's desire for better-fitting products. Since our MIT origins in 2008, we've partnered with medical professionals to provide patients with custom-fit orthotics, sporting goods brands to equip NFL & NCAA players with custom-fit helmets, and fashion brands like Victoria's Secret to ensure shoppers are happy...

  • Social Media Intern

    1 week ago

    Boston, United States REEKON Tools Full time

    Join REEKON Tools as we enable the next generation of construction and home improvement professionals to complete their work quicker, more accurately, and faster than ever before. REEKON Tools is developing and launching innovative, completely new, hardware products at an unprecedented pace across the power and hand tool industry and establishing itself as a...

  • Social Media Intern

    Found in: Appcast Linkedin GBL C2 - 7 days ago

    Boston, United States REEKON Tools Full time

    Join REEKON Tools as we enable the next generation of construction and home improvement professionals to complete their work quicker, more accurately, and faster than ever before. REEKON Tools is developing and launching innovative, completely new, hardware products at an unprecedented pace across the power and hand tool industry and establishing itself as a...

  • Head of Social Media

    4 days ago

    Boston, United States WHOOP Full time

    At WHOOP, we're on a mission to unlock human performance. WHOOP empowers users to perform at a higher level through a deeper understanding of their bodies and daily lives. As the Head of Social Media at WHOOP, you’ll own the programming across our owned media channels with the goal of originating compelling brand stories to efficiently drive global...

  • Senior Digital Media Partnerships

    Found in: Jooble US O C2 - 4 days ago

    Boston, MA, United States IQVIA Argentina Full time

    IQVIA’s Digital Enablement Center of Excellence powers exceptional brand experiences, delivering innovative solutions based on a customer-first, insights-driven, and integrated omnichannel vision. We provide authenticated, enhanced data and analytics, innovative fit-for-purpose healthcare technology, and the expertise to enable an effective and adaptable...