Field and Partner Marketing Manager

2 weeks ago

Atlanta, United States EvenUp Full time
Job DescriptionJob Description

EvenUp is on a mission to support injury law firms across America in providing a consistent and high standard of representation, ensuring that every injury victim who seeks their legal assistance can expect a fair resolution. We’ve helped thousands of victims get fair compensation by empowering their representation with best-in-class insights, automation, and document creation.

As a Field and Partner Marketing Manager, you’ll be responsible for crafting, executing, and measuring in-person and digital events to build and advance our sales pipeline across the United States. As the trusted advisor to marketing and sales leadership, you’ll have an in-depth understanding of the nuances across regions and our prospect and customer’s challenges. You’ll collaborate and connect with cross-functional marketing teams to ensure you are actively sharing feedback from the field to influence upcoming campaigns while properly measuring success.

What you'll do:

  • Plan, build, and execute event concepts and campaigns targeting prospects and customers through industry trade shows and our internal hosted events series

  • Implement programs while using your creativity and expertise to develop outstanding scalable, digitally led and in person experiences to drive new logos

  • Forecast, measure, analyze and report on the impact of event/campaign demand creation activities on sales pipeline, revenue, and conversion against the agreed pipeline goals

  • Own pipeline targets, marketing lead funnel after events, and conversion metrics for go-to-market, as well as the team’s efforts to improve and optimize our events programs for maximum ROI

  • Communicate regularly with stakeholders on program results and findings for your campaigns and events; aggregate results weekly, monthly and quarterly for marketing and sales leadership

  • Work on multiple, simultaneous marketing programs that require both strategic thinking and creativity as well as high-speed tactical execution

  • Develop templated scalable programs that will grow with the company as our events program grows too

What we look for:

  • 5-10+ years of proven experience in a B2B field marketing role.

  • Creative and innovative thinking with a willingness to take risk, iterate and learn

  • Owns event execution and leads others (direct and indirect) to meet deadlines while maintaining quality of the work; proactively identifies and leads work streams to achieve goals 

  • Proven ability to drive cross-functional collaboration across diverse sets of stakeholders

  • Exceptional project and time management skills - highly organized, detailed focused, results-driven, and accountable with experience partnering with revenue and marketing operations teams

  • Experience with planning and carrying out multiple, sophisticated marketing programs and working towards strategic goals

  • Excellent interpersonal skills to deal professionally with senior executives, sales team members, vendors and team members at all skill levels inside and outside the organization

  • Self-starter, highly motivated, and think through problems to come up with innovative solutions; excellent problem-solving skills, strategic and analytical capabilities 

  • Proactively engage in forward thinking and innovative initiatives for the business and be proactive versus reactive 

  • Experience successfully managing third-party vendors, contractors and budgets (along with monthly reconciliation)

  • Working knowledge of Salesforce CRM, Hubspot, Eventbrite, and other sales and marketing systems

  • Experience in enterprise account-based marketing (ABM) preferred

Benefits & Perks:

Our goal is to empower every team member to contribute to our mission of fostering a more just world, regardless of their role, location, or level of experience. To that end, we offer:

  • Choice of medical, dental, and vision insurance plans for you and your family

  • Flexible paid time off and 10+ holidays per year

  • A stipend to upgrade your home office for fully-remote roles

  • 401k for US-based employees

About EvenUp:

EvenUp is a venture-backed generative AI startup that ensures injury victims are awarded the full value of their claims, expanding the $100B+ in awards granted to injury victims each year. Every year, the legal system has made it difficult for millions of ordinary people to seek justice, especially for folks without means or who come from underrepresented backgrounds. Our vision is to help these injury victims get the justice they deserve, irrespective of their income, demographics, or the quality of their legal representation.

EvenUp operates across a variety of personal injury cases, including motor vehicle accidents and negligence claims. Our AI-driven software empowers attorneys to accurately assess the value of these cases by doing a core part of their workflow (legal drafting), enabling them to secure larger settlements in record time. As EvenUp evaluates more cases, our proprietary data grows, enhancing the precision of our predictions and delivering more value to both attorneys and victims alike.

We are one of the fastest growing startups ($0 to $25M in ARR in < 3 years) and are funded by some of the best investors in the world, including Signalfire, Bain, and Bessemer, who led our recent $50M Series B. Learn more about www.evenuplaw.com.

EvenUp is an equal opportunity employer. We are committed to diversity and inclusion in our company. We do not discriminate based on race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

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