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Manager, Digital Asset Management
3 months ago
At Epsilon, we help marketers create human connections that count, everywhere. Our Epsilon Creative team—made up of over 120 strategists, designers, copywriters, digital producers, creative technologists and creative operations folks —are all part of this digital media revolution, and we’re looking for a Manager, Digital Asset Management to join our team and make a powerful impact from day one. The Manager, Digital Asset Management will work cross-functionally with creatives, account managers, global legal counsel, and vendors to drive digital asset management, content standards, art purchasing, and rights management. They will drive strategic asset management projects and initiatives to support Epsilon business goals and expansion. This role is responsible for all content and asset-management and ensuring legal compliance for the Epsilon Creative department — from acquisition to archiving — by purchasing, gathering, organizing, managing, auditing, reporting on, and maintaining all digital assets. The Manager, Digital Asset Management is a leader on the Creative Operations team and will be integral in establishing best practices and procedures for leveraging our Digital Asset Management system (Adobe Experience Manager or AEM), ensuring global legal compliance.
Core Duties and Responsibilities Include:
- Manage and oversee the Digital Asset Management function across our global Epsilon Creative department, including purchasing, billing, rights management, font optimization, content standardization and asset compliance initiatives
- Develop and implement Digital Asset Management strategies - establishing procedures and guidelines for asset creation, storage, retrieval, and archiving to optimize the digital asset lifecycle and maintain compliance across our global Epsilon Creative department
- Collaborate with internal and cross-functional teams to identify opportunities to deliver enhanced processes, system functionality, and training related to digital asset management, content management, rights management and compliance management
- Act as administrator of the digital asset management tool (AEM) for the global Creative organization; collaborate with other Digital Asset Management leaders to set standards across the global organization for scale; adapt metadata fields, manage users, and update system configurations to support ongoing global expansion
- Manage financial setup and accounts to ensure proper payment and financial reconciliation with an eye on cutting costs for the organization
- Bring a deep understanding of procurement and legal matters pertaining to asset purchasing and rights management, leveraging our legal team for complex questions when needed
- Guide the Digital Asset Management function in the navigation of new technologies such as AI, establishing compliance standards and identifying opportunities to continually improve
- Ensure compliance with tools, vendors, client contracts and agreements
- Work with the organization’s various departments to optimize asset management within the company to achieve global business objectives and maintain creative compliance
- Monitor and manage the rights and permissions associated with digital assets to ensure compliance standards are met
- Establish and report on Digital Asset Management KPIs to monitor usage, compliance, ensure adoption of our standards and limit Epsilon’s legal exposure
- Transform the ways of working within AEM and other asset management systems using innovative automation solutions and process optimizations; identify optimization opportunities and drive them to successful completion in the form of key initiatives
- Manage Digital Asset Management and creative operations teams and processes to ensure there is not a lag in client service or support
- Bring a future-forward approach to Digital Asset Management and keep educated on industry trends and standards
Background:
- Bachelor's degree in advertising, communications or related field
- 8-10 years of Digital Asset Management experience with design studio, creative department or agency environment
- Expert understanding of Digital Asset Management and rights management
- Strong understanding of Adobe Experience Manager (AEM) and UTC, and the content lifecycle, including planning, creation, and delivery
- Ability to think strategically and partner with stakeholders to achieve strategic goals
- Expert in creative asset metadata and cataloging taxonomy
- Experience and success in cross-functional leadership and teamwork in a global environment
- Experience with Adobe Creative Cloud (Photoshop, InDesign)
- Experience with JIRA and Confluence a plus
- Experience with Microsoft Office Word, Power Point, Excel; Experience with both Mac and PC platforms
- Excellent project and people management skills
- Excellent verbal and written communication skills, interpersonal skills, and positive attitude
- Proven ability to multi-task, set priorities, and be resourceful in a fast-paced environment
- Proven ability to lead, develop processes, optimize workflows, and navigate ambiguity
- Energized by a flexible and collaborative environment
Additional Information
Epsilon at Our CORE
Epsilon is a global advertising and marketing technology company positioned at the center of Publicis Groupe. Our products accelerate our clients’ ability to harness the power of their first-party data to activate campaigns across channels and devices, with an unparalleled ability to prove outcomes. For decades, we’ve been helping marketers from the world’s top brands personalize experiences for millions of people with our cutting-edge technology, solutions and services. Our best-in-class identity gives brands a clear, privacy-safe view of their customers, which they can use across our suite of digital media, retail media, messaging and loyalty solutions. We process 400+ billion consumer actions each day and hold many patents of proprietary technology, including real-time modeling languages and consumer privacy advancements. Thanks to the work of every employee, Epsilon has been consistently recognized as industry-leading by Forrester, Adweek and the MRC.
Epsilon has a core set of 5 values that define our culture and guide us to create value for our clients, our people and consumers. We are seeking candidates that align with our company values, demonstrate them and make them meaningful in their day-to-day work:
- Act with integrity. We are transparent and have the courage to do the right thing.
- Work together to win together. We believe collaboration is the catalyst that unlocks our full potential.
- Innovate with purpose. We shape the market with big ideas that drive big outcomes.
- Respect all voices. We embrace differences and foster a culture of connection and belonging.
- Empower with accountability. We trust each other to own and deliver on common goals.
Because You Matter
As an Epsilon employee, you deserve perks and benefits that put you, your family and your finances first. Our benefits encompass a wide range of offerings, including but not limited to the following:
- Time to Recharge: Flexible time off (FTO), 14 paid holidays
- Time to Recover: Paid sick time
- Family Well-Being: Parental/new child leave, childcare & elder care assistance, adoption assistance
- Extra Perks: Comprehensive health coverage, 401(k), tuition assistance, commuter benefits, professional development, employee recognition, charitable donation matching, health coaching and counseling
Epsilon benefits are subject to eligibility requirements and other terms.
Epsilon is an Equal Opportunity Employer. Epsilon’s policy is not to discriminate against any applicant or employee based on actual or perceived race, age, sex or gender (including pregnancy), marital status, national origin, ancestry, citizenship status, mental or physical disability, religion, creed, color, sexual orientation, gender identity or expression (including transgender status), veteran status, genetic information, or any other characteristic protected by applicable federal, state or local law. Epsilon also prohibits harassment of applicants and employees based on any of these protected categories. Epsilon will provide accommodations to applicants needing accommodations to complete the application process. Please reach out to LeaveofAbsence@epsilon.com to request an accommodation.
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