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Creative Activation Manager
4 months ago
Job Purpose
The Creative Activation Manager is a key part of the Marketing and Branding team at Holiday. This position will closely work with the Marketing Director and Content Manager to develop in-store printed graphics and messaging in-line with the company's branding standards. In addition, this role will oversee Holiday's digital media efforts, including by not limited to - social media graphics and messaging, website maintenance, and in-store media production. The Creative Activation Manager will track and report digital data to leadership, execute customer-facing contests, and create content for internal communications including the Monthly newsletter.
Duties and Responsibilities
Graphic Design:
- Develops all graphics for monthly promotions with vendors.
- Works with cross-functional departments to create messaging and graphics for internal use including menus, signage and other collateral.
- Translates content to fit publishing media, video production and social media.
- Coordinates all printing and delivery of materials with print vendors.
Social Media:
- Maintains social media calendar based on promotional activities.
- Designs and creates social media posts across all platforms.
- Responsible for all social media posting and commenting across all platforms
- Monitors and responds to all social media comments.
- Facilitates social media contests and giveaways.
- Tracks and reports on all platform engagement.
Website and Digital Media:
- Maintains company website
- Creates original media content for use at pumps and in-store
- Follows current trends of SEO search and ensures optimization of the company's digital channels
Skills and Education Requirements
- 3-5 Years experience in graphic design required.
- Must be proficient in Adobe Creative Suite - Illustrator, Photoshop, InDesign, and Premiere Pro.
- Must be detail-oriented and possess excellent planning, organizational and project management skills.
- Able to work well in both team and self-managed environments.
- Excellent communication skills verbally, written and spoken.
- Relevant knowledge of online tools and marketing trends.
- Ability to learn quickly and to execute programs.
- Ability to work in a fast-paced and high-volume environment.
- Proficient with Microsoft products including Outlook, Word, Excel, Teams, PowerPoint and other programs as needed.
- Strong command of English language, bilingual a plus.
- Must possess a valid Utah Driver License.
- MVR with safe driving record required.
Job Posted by ApplicantPro