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Marketing & Events Coordinator

3 months ago

Cape May Court House, United States Madison Resorts Full time
Job DescriptionJob DescriptionDescription:

An iconic Cape May resort hotel, the Montreal Beach Resort remains a favorite destination for beachgoers to the Jersey shore – and has been for over 55 years.


Come join a fun team with a fun culture while working in the beautiful Cape May environment The property currently consists of our hotel, which boasts 70+ hotel rooms, a locally favorite restaurant, Harry's Ocean Bar & Grill, and of course beach service. The resort is also proud to have Cape May’s only oceanfront liquor store – The Wine Cellar at Harry’s. The Montreal Beach Resort has recently been acquired by Madison Resorts, with plans to offer a complete renovation to this already beautiful property.


Perks for being a team member:

  • Benefits for Full-time team members
  • 401k for Full-time team members
  • Discounted merchandise and dining
  • Fun work culture

Summary:

Montreal Beach Resort is seeking a dynamic creative person who has a passion for storytelling, creating beautiful content, and executing private social events. This individual will be responsible for our social media, email advertising, property signage, and ensuring all marketing materials meet our brand standards. This role will also assist in the planning of private social events, as well as executing said events.

Responsibilities:

  • Know, understand, and adhere to company established policies and procedures.
  • Ensures guest interactions are always positive. Smiles with every guest.
  • Handles sensitive information in a confidential manner.
  • Travels when needed.
  • Performs other related duties as assigned.
  • Know, understand, and adhere to company established policies and procedures.
  • Ensures guest interactions are always positive. Smiles with every guest.
  • Handles sensitive information in a confidential manner.
  • Could assist other properties with our brand.
  • Travels when needed.
  • Performs other related duties as assigned.

MARKETING

  • Create engaging text, image, and video content.
  • Design posts to sustain readers’ curiosity and create buzz around the company’s products and services.
  • Develop an optimal posting schedule, considering web traffic and customer engagement metrics.
  • Grow and maintain our following through the design and implementation of a social media content calendar.
  • Assist in the development and implementation of the company’s brand strategy.
  • Attends property and community events to capture content and live feeds.
  • Obtain knowledge of property events and offerings to manage and answer all messages, inquiries, comments, and tags.
  • Maintain effective internal communications to ensure that all relevant company functions are kept informed of marketing objectives.
  • Engage followers and guests to increase brand loyalty and the submission of guest-shared content.
  • Assists the team in the creation of events on social media (Ticket links, Facebook events, basic flyer creation, event descriptions, etc.)
  • Manage basic digital analytics across all social platforms working with the Marketing Manager to meet analytics goals. Provides detailed monthly reporting analytical data including engagement, reach and potential profitability.
  • 50+ New, usable photos and video clips each month. Of those 50 assets 10+ need to be edited and ready to use for social media but also by our marketing team in advertisements, websites, etc.
  • Organizes photo and video content in file storage by month and year.
  • Creates property event flyers that meet brand standards.
  • Coordinates weekly email newsletters and updates the email contact list.
  • Updates all property signage with the most up to date promotions.
  • Attends property events to provide support in setup, cleanup, run of show, etc.
  • Places order and tracks inventory with Shopify.
  • Creates company Weekly Operating Briefs.
  • Assists in restaurant/event menu designs.
  • Creates and orders all logoed stationary materials for the company.

EVENTS

  • Assists in the planning of private social events with the Director of Sales & Marketing.
  • Responsible for the assembly and disassembly of private social events.
  • Be on site to execute assigned private events.
  • Ability to interact and communicate with a wide variety of people.
  • Become familiar with resort operating systems including the point of sale, credit card processing, front office operations, banquet event orders, restaurant operations, and room rental procedures.
  • Look out for the safety of our staff and guests.
  • Ensure that our guests enjoy their stay with us.
  • Participate in weekly Group Impact Meetings and BEO Meetings, addressing issues and concerns.
Requirements:
  • Minimum of 1-2 years of social media management experience preferred.
  • Available to work on holidays and weekends.
  • Attention-to-detail and strong command of grammar and spelling.
  • Knowledge of analytics and social media trends and a desire to continuously acquire further knowledge.
  • Basic understanding of social ad management
  • Design experience is a plus (Canva or Adobe Suite)
  • At least 1 year of experience of executing events preferred.
  • Excellent interpersonal and communication skills
  • Commitment to delivering a high level of guest service.
  • Ability to work under pressure.
  • Flexibility to respond to a variety of work situations.
  • Must be able to lift at least 25 pounds.
  • Must be very flexible with your schedule.

Disclaimer

“This is not necessarily an exhaustive list of all responsibilities, skills, duties, requirements, efforts or working conditions associated with the job. While this is intended to be an accurate reflection of the current job, management reserves the right to revise the job or to require that other or different tasks be performed when circumstances change (e.g. emergencies, changes in personnel, workload, rush jobs or technical developments).


”Montreal Beach Resort is an Equal Opportunity Employer. In Compliance with the American with Disabilities Act, Montreal may provide reasonable accommodations to qualified individuals and encourage both prospective and current employees to discuss potential accommodations with the employer.