Community Outreach Liaison
1 month ago
The Community Outreach Liaison cultivates, maintains, and builds relationships with community partners to drive new member acquisition and contribute towards growth targets. They coordinate field events, follow up with attendees, and partner with patient concierges to convert leads into new patients. This role requires a mix of strong interpersonal skills and established sales acumen to connect with prospective members on an individual level.
Duties and Responsibilities
- Build, nurture, and cultivate relationships with individual seniors and business-to-business partnerships to generate new member opportunities.
Meet and exceed defined monthly, quarterly, and annual enrollment goals and center growth targets.
Meet with seniors and groups in their homes, workplaces, and places of worship to share about CCMC’s ability to meet their care needs.
Cultivate strong relationships with community members (e.g., social workers, senior housing managers) and external partners (e.g., health plan agents, brokers) to keep CCMC as their top provider choice when referring seniors.
Partner with community officials, businesses, and senior outreach programs to develop events to grow member base.
Ensure brokers and payer agents are invited to community events to ensure assignment.
Track results of various events to refine approach over-time maximizing impact.
Engage new members through and beyond their first appointment to impact retention and serve as a liaison to resolve patient issues, as needed.
Answer basic questions related to benefits coverage and claims information.
Maintain flexible work schedule, including ability to work at various locations and on weekends, as needed.
Abide by company policies and procedures to ensure compliance with HIPAA (Health Insurance Portability and Accountability) guidelines.
Perform other duties as assigned.
Qualifications / Education / Licenses
A bachelor's degree in marketing, Business Administration, or a related field or an additional combination of formal education, training and experience above the minimum will be considered in lieu of the education on a year-for-year basis.
A minimum of four (4) years of successful sales experience.
Minimum three (3) years business-to-business experience preferred.
Experience working with seniors a plus, as is a general understanding of Medicare Advantage.
Relevant sales experience with establishing and maintaining relationships with business and vendor partners.
Experience in tele-sales to input sales data into a computer while on the telephone with a customer.
At least 2 years of business-to-consumer (B2C) marketing, outside sales or community outreach experience.
Experience presenting to all audiences including public and senior management.
Proficient in Microsoft Office (Outlook, Word, Excel, PowerPoint, Teams).
Ability to work core business hours, Monday – Friday, 40 hours, overtime, weeknights, and weekends, when required.
Insured with dependable vehicle and current driver's license.
Ability to travel locally up to 75% of the time within assigned sales territory.
At Clinical Care Medical Centers, we are committed to providing an environment of mutual respect where equal employment opportunities are available to all applicants and employees without regard to race, color, religion, sex, pregnancy, national origin, age, physical and mental disability, marital status, sexual orientation, gender identity, gender expression, military and veteran status, and any other characteristic protected by applicable law. Clinical Care Medical Centers believes that diversity and inclusion among our employees is critical to our success as a company. We support an inclusive workplace where employees excel based on personal merit, qualifications, experience, ability, and job performance.
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