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Relationship Development Officer

2 months ago


Twin Falls, United States Westmark Credit Union Full time
Job DescriptionJob DescriptionDescription:

Discover the Westmark Difference


Are you looking for a career? Do you want to be valued as an individual on a team? Do you want to learn, grow, and make a difference in your community? Westmark offers outstanding stability, a variety of career opportunities and exceptional work/life balance.

· 60 % of our employees have been part of the Westmark family for 5+ years.

· 71% of our employees who have been part of the Westmark family for one year or more have received at least one promotion.

· 85% of our managers were promoted from within the company.

· Westmark has been in business since 1954 and has recently grown to over $1.2 billion in assets, 15 branches, and over 70,000 members


We also have some of the most impressive benefits in the industry:

· Paid Time Off (3 to 5 weeks per year, depending on tenure) PLUS 11 paid holidays.

· Excellent health insurance options for employees and family with shared premiums

· 401k with 75% company match and 2% profit sharing contribution

· Tuition Reimbursement and Scholarships

· Employee Assistance Program (Free counseling and legal services)


Position Summary: The Relationship Development Officer is responsible for driving business growth, fostering relationships with existing and potential members, and identifying opportunities to expand our member base and increase revenue streams.


Schedule: Average of 40 hours within a Monday thru Saturday work week

Hybrid/Remote: Eligible for Hybrid/Remote


Member Service:

  • Proactively interact with members to build relationships of trust.
  • Provide excellent member service by greeting members warmly, identifying their needs, and offering appropriate solutions.
  • Assist members with account inquiries, transaction processing, loan requests, and problem resolution in a timely and professional manner.
  • Educate members about credit union products and services, helping them make informed financial decisions.

Member Acquisition and Retention:

  • Develop and implement strategies to attract new members to the credit union.
  • Cultivate and maintain strong relationships with existing members to ensure retention and satisfaction.
  • Conduct outreach activities such as community events, seminars, and networking to promote the credit union's products and services.

Relationship Development & Management:

  • Identify and pursue opportunities for growth through market research and analysis.
  • Collaborate with internal teams to develop new products and services that meet the needs of current and prospective members.
  • Explore partnerships and alliances with other organizations to expand the credit union's reach and enhance its offerings.
  • Build and maintain relationships with key stakeholders, including members, business partners, and community leaders.
  • Serve as a trusted advisor to members, offering personalized financial solutions and advice.
  • Act as brand ambassador for Westmark, representing its values and commitment to serving the community.
  • Leverage the understanding of local and regional communities to find ways to support and execute innovative engagements to connect Westmark to key audiences.

Sales and Marketing:

  • Collaborate with the Marketing team to develop and execute marketing campaigns to promote Westmark’s products and services.
  • Provide guidance and support to branch staff in selling and referring financial products and services.
  • Track and analyze sales performance metrics to identify areas for improvement and optimization.
  • Generate leads through various channels, including networking, referrals, and direct outreach.
  • Identify opportunities to promote Westmark’s products and services to potential members and businesses.
  • Work closely with the Marketing team to develop promotional materials and campaigns that drive member engagement and acquisition.

Compliance and Risk Management:

  • Ensure compliance with all relevant regulations and internal policies.
  • Stay updated on industry trends and best practices related to business development and financial services.
  • Mitigate risks associated with new initiatives or partnerships through thorough due diligence and risk assessment.


Requirements:

Qualifications:

  • Bachelor’s degree in a business, marketing, finance or related field preferred, CCUFC or MBA a plus.
  • Proven experience in business development, sales, or a related role, preferably withing the financial services industry.
  • Strong understanding of financial products and services, as well as regulatory requirements.
  • Excellent communication, negotiation, and interpersonal skills.
  • Community-oriented with a passion for member service and engagement.
  • Ability to work independently and as part of a team, with a focus on achieving results.
  • Proficiency in Microsoft Office and CRM software.
  • Self-motivated with a proactive approach to identifying and pursuing business opportunities.
  • Strong organizational skills with the ability to manage multiple projects and priorities.
  • Demonstrated understanding of all areas of the Member Advisor 3 Skills Assessment.
  • Ability to attain and continue NMLS Certification.

Key Competencies:

  • Sales and Negotiation Skills
  • Relationship Management
  • Strategic Thinking
  • Communication Skills
  • Member Focus
  • Teamwork and Collaboration
  • Problem-Solving
  • Adaptability

Physical Requirements:

  • Ability to travel to various locations for meetings, events, and conferences.
  • Able to sit or stand for extended periods while conducting meetings or presentations.
  • Ability to lift and carry materials such as promotional items and displays, up to 25 pounds.
  • Must have visual and auditory ability to perform the essential functions of the job, including computer use and interaction with others.