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Director Partnership Development

2 months ago


New York, United States Playfly LLC Full time
Job DescriptionJob Description

DIRECTOR, PARTNERSHIP DEVELOPMENT

New York, NY

Hybrid

THE RUNDOWN

Playfly Sports is looking for a Director, Partnership Development to join our team.

The Director, Partnership Development will focus on client-direct sales efforts to generate new or incremental revenue for Playfly Sports across the company’s wide portfolio. This individual will establish high-level client-direct relationships across top brands in assigned territory and/or category verticals, as well as sports marketing agencies, by articulating and prophesizing the Playfly value proposition. This individual will partner, ideate, prospect, strategize, target, and execute sales plans in collaboration with our sales teams and other internal departments, in order to develop partnerships for clients.

WHAT YOU’LL ACCOMPLISH

  • Generate new and/or incremental revenue through the prospecting, upselling and cross-selling of MMR Sponsorships, Linear Media, Digital Media etc. that make up the Playfly Sports portfolio to achieve overall team, quarterly, and annual budgeting goals.
  • Establish regular communication cadence and manage relationships with enterprise clients & qualified leads
  • Develop meaningful relationships across the media, marketing and sponsorship landscape, both client-direct and at sports marketing agencies
  • Collaborate across all Playfly divisions to develop and build new concepts, cross-sales platforms, and promotional opportunities that effectively target brands and convert prospects into partners
  • Utilize internal Customer Relationship Management systems and reporting tools to track achievement of assigned budget goals
  • Employ the latest prospecting tools, research data, and market, sponsorship, and media knowledge to develop effective, brand-centric sales positioning
  • Participate in client activities, trade association events and socials, and any ancillary activities that can assist in better visibility and revenue growth
  • Act as a mentor & advisor to junior members of the team
  • Other job-related duties as assigned

WHAT YOU’LL BRING

  • Bachelor’s degree required
  • 8+ years' experience in business development, sponsorship sales, brand strategy, and partnership stewardship in an Ad Sales capacity
  • Experience in Team Sponsorship and Sports Arena Sales is a plus
  • Demonstrated ability to develop relationships with high-level decision-makers is required
  • Proven track record of innovative strategy development and sponsorship revenue generation
  • Must be a strategic-thinker and possess an entrepreneurial mindset
  • Superior public speaking and persuasive presentation skills
  • Excellent verbal and written communication skills
  • Experience using Customer Relationship Management (CRM)/KORE/Revenue Generation or similar systems is a plus

TRAVEL, LIFTING, PHYSICAL REQUIREMENTS

  • This role primarily takes place in an office setting
  • Up to 30% of travel is required for client meetings & presentations

COMPENSATION

The base salary range for this role is $140,800 to $176,000 plus commission. Actual compensation packages are based on several factors that are unique to each candidate, including but not limited to skill set, depth of experience, certifications, and specific work location. This may be different in other locations due to differences in the cost of labor.

WHAT WE DO

Playfly Sports is the full-service, leading sports marketing and media company that enables brands to engage with sports fans on a local, regional, and national level through scaled linear, digital, and experiential assets. Playfly Sports drives outcome-based solutions into 90-million households via more than 7,800 live U.S. broadcasts of MLB, NBA, and NHL games; and influences sports fans of all ages through the management of college and high school multimedia rights, uniform branding, and high-profile sports sponsorship platforms. The company introduces high school and college students to career development opportunities in esports through Playfly Esports, operators of North America’s largest college esports league. Playfly Sports has the unique ability to partner, innovate, and advance the aspirations of athletes, brands, academic institutions, and sports fans across the U.S. Playfly Sports is Powered by Partnership. Visit Playfly Sports online at playfly.com

WHAT WE STAND FOR

At Playfly, we know that a diverse, equitable, and inclusive company is a more innovative and successful one, but more importantly, we believe it’s just the right thing to do. Through conversations, company initiatives, community events and partnerships, policy changes, data analysis, workshops, and support groups, we are dedicated to creating a workplace where everyone can thrive. We are here for the long haul and to do the meaningful work that creates true institutional change within our workplace, with our partners, and in the communities we serve.

EEOC & DIVERSITY STATEMENT

Playfly Sports affirms that inequality is detrimental to our associates, our clients, and the communities we serve. Our goal is to impact lasting change through our actions. Together, we unite for equality and equity. Playfly Sports is committed to equal employment opportunities regardless of any protected characteristic, including race, color, genetic information, creed, national origin, religion, sex, affectional or sexual orientation, gender identity or expression, lawful alien status, ancestry, age, marital status, or protected veteran status and will not discriminate against anyone on the basis of a disability. We support an inclusive workplace where associates excel based on personal merit, qualifications, experience, ability, and job performance. 

ACCOMMODATIONS 

Playfly Sports is committed to the full inclusion of all qualified individuals, and as part of this commitment, Playfly Sports will ensure that persons with disabilities are provided reasonable accommodations. If reasonable accommodation is needed to participate in the job application or interview process, to perform essential job functions, and/or to receive other benefits and privileges of employment, please contact recruiting@playfly.com.