Manager, Connected Intelligence

4 weeks ago

Chicago, United States Spark Foundry Full time
Job DescriptionJob DescriptionCompany Description

About Spark Foundry:
 
Spark Foundry is a global media agency that exists to bring HEAT – Higher Engagement, Affinity, and Transactions – to brands. By combining flawless media fundamentals with aggressive innovation, Spark inspires consumers to pay more attention, to care more about our clients’ brands, and to buy more products and services from them.
 
Balancing the nimble spirit of a startup with the powerhouse soul of Publicis Media, Spark Foundry delivers the best of both worlds to a client roster that spans some of the world’s best and most beloved brands and companies. We combine boutique-caliber insights and service with the buying clout and first-look access of a global leader, bringing the heat to challenger brands that want to act like giants, and to giant brands that want to act like challengers.
 
With a bottom-up culture that celebrates diversity and aims for all voices to be heard, Spark has become a magnet for the industry’s best talent, with one of the best retention rates in the industry. And by applying a whole-person approach to professional and personal development, Spark develops a workforce that is well prepared for today’s challenges, and also poised to create meaningful careers in the years to come. 
 
Because we know that heat arises the intersection of complementary forces, our professionals come from myriad disciplines and backgrounds: data, analytics, and insights, content and creative production, communications and strategy, finance and marketing, and sociology, psychology, and other liberal arts disciplines.

Job Description

Overview:

The Manager, Connected Intelligence provides insights, data visualizations, and reporting for the client and internal teams. This position requires both strategic and tactical skill sets: An “eye” for numbers, intellectual curiosity, proficiency with problem solving, and a critical understanding of online media and nuances. The Manager must have a proven track record of data-rich analyses, be a team player, take a roll-up-the-sleeves approach and a “get it done” attitude.

This position involves ongoing coordination and collaboration between the research, analytics & media teams to ensure high quality analytical projects are effectively delivered and leveraged. Additionally, the Manager must be able to communicate said deliverables succinctly to a broad client and internal stakeholder audience.

This is an exciting opportunity to drive data-informed decision-making in a dynamic digital media environment to unlock the full potential of our digital media data.

 

Role Objectives:

 

  • Data Management and Integration:
    • Oversee the integration of data from various digital platforms (e.g., Google Ads, Facebook Ads, DSPs, DMPs)   into Tableau and Datorama
    • Ensure data accuracy, consistency, and timely updates across all reporting systems
    • Develop and maintain data dictionaries and documentation for all metrics and dimensions
  • Data Analysis and Visualization:
    • Develop advanced dashboards and reports using business intelligence platform like (Tableau, Datorama, etc.) focusing on digital media KPIs such as CTR, CPC, CPL, CPM, viewability, and attribution metrics
    • Create custom visualizations to effectively communicate complex digital media performance data to both technical and non-technical stakeholders
    • Implement and maintain automated reporting systems for real-time performance monitoring
  • Digital Media Performance Analysis:
    • Conduct in-depth analysis of cross-channel digital media campaigns, including paid search, display, social media, video, and programmatic advertising
    • Perform cohort analysis, funnel analysis, and multi-touch attribution modeling to understand user journey and campaign effectiveness
    • Identify trends, anomalies, and opportunities in digital media performance data

 

  • Stakeholder Management and Reporting:
    • Present complex data analyses and insights to senior management and clients
    • Collaborate with marketing, sales, and product teams to align on KPIs and reporting needs
    • Train team members and stakeholders on using BI tools and interpreting digital media data

 

  • Tool and Process Optimization:
    • Continuously evaluate and improve BI processes and methodologies
    • Stay updated on advancements in BI tools, digital media metrics, and industry best practices
    • Recommend and implement new tools or features to enhance our BI capabilities
Qualifications

  • 3+ years of experience in digital media analytics, business intelligence, or related roles
  • Proven track record of managing BI projects in a digital media or advertising technology environment
  • Advanced proficiency in Tableau and Datorama, including custom SQL and complex calculations
  • Strong knowledge of digital media platforms (e.g., Google Ads, Facebook Ads Manager, DSPs)
  • Expertise in SQL and experience with big data technologies (e.g., Hadoop, Spark)
  • Proficiency in at least one scripting language (e.g., Python, R) for data manipulation and analysis
  • Experience with web analytics tools (e.g., Google Analytics, Adobe Analytics)
  • Deep understanding of digital media metrics, KPIs, and industry benchmarks
  • Familiarity with programmatic advertising ecosystem and ad tech platforms
  • Knowledge of various attribution models and their applications in digital media
  • 2+ years of experience in performing analytics in marketing sciences capacity at a media agency, market research, or consulting company, or in-house at a brand.
  • Knowledge of media and website measurement technologies:
    • Ad-serving platforms
    • Website analytics software
    • Data visualization skills desirable (e.g. Tableau, Datorama, PowerBI, etc.)
  • Advanced user Microsoft Office Suite and reporting tools
  • Web analytics platforms (Google Analytics, Adobe Analytics, WebTrends, etc.)
  • 3+ years related experience in analytics/dashboard design, development and management
  • Experience managing team of 2 or more associates/analysts preferred
  • Experience working with international teams is a plus
  • Strong verbal/written communication and interpersonal skills is required
  • Self-starter with ability to thrive in a fast paced environment and able to function independently while providing status updates to a team of analysts
  • Cooperative, flexible, conscientious, dependable, resourceful, self-motivated, team-oriented, Problem-solving skills, time management, and critical thinking with a professional and positive attitude
  • Experience with online advertising/media, channel marketing, strategic marketing, off-line advertising/media and/or consulting


Additional Information

This is a hybrid role, requiring three days in-office each week. If you are contacted for an interview, your recruiter will discuss specifics with you, inclusive of any necessary reasonable accommodations.

If you require accommodation or assistance with the application or onboarding process specifically, please contact USMSTACompliance@publicis.com. 

All your information will be kept confidential according to EEO guidelines.

24-8627

  • Connected Intelligence Manager

    1 week ago

    Chicago, Illinois, United States Spark Foundry Full time

    Job OverviewCompany Description: Spark Foundry is a leading global media agency dedicated to enhancing brand engagement, affinity, and transactions. By merging exceptional media strategies with innovative approaches, we motivate consumers to engage more deeply with our clients' brands and increase their purchasing behavior.With a culture that values...

  • Business Intelligence Senior Manager

    1 week ago

    Chicago, Illinois, United States JLL Full time

    About JLL: JLL empowers you to shape a brighter way. Our team at JLL and JLL Technologies is dedicated to transforming the future of real estate through exceptional services, advisory, and technology for our clients. Role Overview: As the Senior Manager of Performance Analytics, you will oversee our Business Intelligence (BI) and Analytics functions, as well...

  • Client Advisory Operations Manager

    1 week ago

    Chicago, Illinois, United States Pareto Intelligence Full time

    Company: Pareto IntelligenceJob Overview:The Client Advisory Operations Manager will concentrate on developing and implementing innovative product and solution strategies, maintaining a steadfast commitment to quality, process optimization, repeatability, effectiveness, and efficiency. Candidates should possess a robust, engineering-oriented mindset...

  • Manager Client Advisory

    3 months ago

    Chicago, United States Pareto Intelligence Full time

    CompanyPareto Intelligence Job DescriptionThe Client Advisory Manager will focus on creating and executing on innovative product / solution ideas ­ with a relentless focus on quality, process, repeatability, effectiveness, and efficiency. Candidates need to bring strong, engineering-oriented thinking with the right mix of communication, analytical and...

  • Senior Manager, Business Intelligence and Architecture

    1 day ago

    Chicago, Illinois, United States mxdcocktails Full time

    About the RoleWe are seeking a highly experienced Senior Manager to lead our Business Intelligence and Architecture team. As a key member of our data leadership team, you will be responsible for championing all aspects of the architecture, development, and delivery of our business intelligence platform.Key Responsibilities:Lead the advocacy, adoption, and...

  • Associate Director, Procurement Market Intelligence

    3 weeks ago

    Chicago, Illinois, United States AbbVie Full time

    Company DescriptionAbbVie's mission is to discover and deliver innovative medicines and solutions that solve serious health issues today and address the medical challenges of tomorrow. We strive to have a remarkable impact on people's lives across several key therapeutic areas immunology, oncology, neuroscience, and eye care and products and services in our...

  • Business Intelligence Manager

    2 months ago

    Chicago, Illinois, United States Kraft Heinz Full time

    Job DescriptionHere at Kraft Heinz, we grow our people to grow our business, because we believe that great people make great companies. When you join our table, you can expect access to an array of holistic wellness benefits* and perks, including medical, dental and vision coverage, 7% 401(k) matching, Business Resource Groups (BRGs) to help foster...

  • Client Advisory Operations Manager

    4 days ago

    Chicago, Illinois, United States Pareto Intelligence Full time

    Company OverviewPareto Intelligence is dedicated to managing a wide range of administrative requirements, simplifying operations for health plans and enhancing the experiences of their members.Position SummaryThe Client Advisory Operations Manager will be instrumental in developing and implementing innovative product and solution strategies, with a steadfast...

  • Senior Business Intelligence Manager

    5 days ago

    chicago, United States Harnham Full time

    SENIOR BUSINESS INTELLIGENCE MANAGERCHICAGO HYBRID - 2 DAYS IN THE OFFICE A WEEK UP TO $150,000This role doesn't offer sponsorshipTHE COMPANY A leading force in the Marketing Media industry that is using data-driven strategies to shape the future of digital marketing, partnering with top brands to deliver media solutions across multiple industriesTHE ROLE...

  • Senior Business Intelligence Manager

    2 weeks ago

    Chicago, United States Harnham Full time

    SENIOR BUSINESS INTELLIGENCE MANAGERCHICAGO HYBRID - 2 DAYS IN THE OFFICE A WEEK UP TO $150,000This role doesn't offer sponsorshipTHE COMPANY A leading force in the Marketing Media industry that is using data-driven strategies to shape the future of digital marketing, partnering with top brands to deliver media solutions across multiple industriesTHE ROLE...

  • Senior Business Intelligence Manager

    2 weeks ago

    Chicago, United States Harnham Full time

    SENIOR BUSINESS INTELLIGENCE MANAGERCHICAGO HYBRID - 2 DAYS IN THE OFFICE A WEEK UP TO $150,000This role doesn't offer sponsorshipTHE COMPANY A leading force in the Marketing Media industry that is using data-driven strategies to shape the future of digital marketing, partnering with top brands to deliver media solutions across multiple industriesTHE ROLE...

  • Intelligence Analyst

    3 months ago

    Chicago, United States Secure Community Network Full time

    Job DescriptionJob DescriptionWe are Secure Community Network (SCN), a nonprofit 501(c)(3) serving as the official safety and security organization of the Jewish community in North America. Here at SCN, we deeply value the team of people that work diligently to commit their lives to action for a better tomorrow and we are excited to add an Intelligence...

  • Business Intelligence Engineer II

    1 month ago

    Chicago, United States TalentCraft Full time

    Essential Job FunctionsThe Business Intelligence Engineer II is responsible for analysis, requirements gathering, design, development, testing, and documenting to build visualizations leveraging the Firm’s BI Toolset. Possess both technical and business-facing skills that allows driving solutions from a functional and technical perspective. The Business...

  • Business Intelligence Engineer II

    1 month ago

    Chicago, United States TalentCraft Full time

    Essential Job FunctionsThe Business Intelligence Engineer II is responsible for analysis, requirements gathering, design, development, testing, and documenting to build visualizations leveraging the Firm’s BI Toolset. Possess both technical and business-facing skills that allows driving solutions from a functional and technical perspective. The Business...

  • Competitive Intelligence Vice President, Commercial Banking

    6 days ago

    Chicago, United States JPMorgan Chase & Co. Full time

    The Vice President Competitive Intelligence (CI) role provides the ability to influence the strategic direction of J.P. Morgan’s Global Banking business by sharing new insights and driving thought leadership, as well as the ability to affect numerous aspects of a market-leading, global franchise. As a Vice President on the Competitive Intelligence team,...

  • Intelligence Officer II

    1 week ago

    Chicago, Illinois, United States Secure Community Network Full time

    We are Secure Community Network (SCN), a nonprofit 501(c)(3) dedicated to serving as the official safety and security organization for the Jewish community across North America. At SCN, we hold our team in high regard, as they tirelessly commit their efforts to foster a safer future. We are thrilled to invite an Intelligence Officer to join our mission. If...

  • Security Intelligence Analyst

    1 week ago

    Chicago, Illinois, United States Secure Community Network Full time

    Position OverviewWe are Secure Community Network (SCN), a nonprofit organization dedicated to enhancing the safety and security of the Jewish community across North America. We are currently seeking a motivated and detail-oriented Intelligence Analyst to join our team. This role is ideal for individuals who are passionate about identifying and addressing...

  • Senior Market Intelligence Analyst

    1 week ago

    Chicago, Illinois, United States Workday Full time

    Your workdays are brighter here.At Workday, our journey began with a simple conversation over breakfast. When our founders met at a sunny diner in California, they envisioned a transformation in the enterprise software landscape. As we grew, our culture became a defining factor, rooted in the principle of prioritizing our people. The happiness, growth, and...

  • Business Intelligence Analyst

    4 weeks ago

    Chicago, Illinois, United States Chubb Full time

    Job DescriptionCombined Insurance, a Chubb Company, is seeking a Business Intelligence Analyst to join our fast-paced, high energy, growing company. We are proud of our tradition of success in the insurance industry of over 100 years. Come join our team of hard-working, talented professionalsJob Summary This position will be responsible for the creating and...

  • Machine Learning Engineer for Intelligent Automation

    1 day ago

    Chicago, Illinois, United States Motorola Solutions Full time

    Job DescriptionAt Motorola Solutions, we're driven by a shared purpose - helping people be their best in the moments that matter - and we live up to our purpose every day by solving for safer. Because people can only be their best when they not only feel safe, but are safe. We're solving for safer by building the best possible technologies across every part...