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Sr. Marketing Manager
2 months ago
Role Title: Sr. Marketing Manager Industrial Segments
Location: Austin, TX
Duration: 12+ months contract
THE ROLE:
If you are looking for an exciting career in embedded product marketing, then look no further. We are changing the landscape of the embedded market by continuing to introduce high performance compute solutions into embedded segments like industrial automation, healthcare, robotics and aerospace and defense among others. As a member of a dynamic and energetic Client's Embedded Marketing team, the Sr. Marketing Manager for Industrial Segments will be responsible for driving and expanding the adoption of Client's solutions into the industrial embedded segment.
As part of this role, you will drive customer interactions on a global basis. You will work collaboratively with the Sales, Silicon and SW Technology teams, Customer and Applications Engineering, and Product Management to develop winning strategies for the segment.
Key performance metrics include design win, sell through and promotion effectiveness, revenue growth and segment gross margin.
KEY RESPONSIBILITIES:
- Customer relationship and management from discovery, design win, to revenue
- Request for Quote (RFQ) management to win business
- Client's product value prop analysis and evangelization
- Creating sell through/sell out activities and promotion
- Assisting partners with joining promotional activities and training
- Product pricing and negotiation'
- Generate and maintain segment marketing collateral
- Drive customer specific design win strategies
- Market segment strategy and business plan
- Market trend analysis
- Competitive and opportunity analysis
- Create sales training material
- Own legal contract process with customers
- Create and maintain segment/customer MRDs. Work with product and engineering teams to ensure market/customer
- requirements flow through product and engineering requirements.
- Help create outbound collateral as part of market development activities
PREFERRED EXPERIENCE:
- The ideal candidate needs to be self-motivated individual who is excited to work in a fast-growing organization. Individual needs to have solution driven mentality to create win-win situations with customers.
- Experience working with customers like Siemens, Advantech, Kontron, Beckhoff is a plus.
- 10+ years of technology experience, experience with x86 architecture and CPUs is a plus
- Semiconductor experience preferred
- Experience with taking customer engagements to production a plus
- Excellent spoken and written communication skills
- Strong analytical and problem-solving skills
- Team player with a strong sense of customer orientation
- Willingness to travel