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Local Sales Manager

2 months ago

Memphis, United States Imagicomm Communications LLC Full time
Job DescriptionJob DescriptionDescription:

LOCAL SALES MANAGER


WHBQ-TV, the Imagicomm Communications-owned powerhouse FOX affiliate in Memphis, TN seeks a talented, dynamic, and driven Local Sales Manager (LSM) to inspire and coach a top-performing sales team. This is a great opportunity to live in a thriving, growing market with fantastic growth opportunities The Local Sales Manager is responsible for executing a local sales strategy that delivers custom solutions through an integrated suite of media platforms – Television, OTT, Social, and many other best-in-class digital capabilities with an emphasis on new business development.


KEY OBJECTIVES

WHBQ-TV’s ideal candidate will have a proven history of growing revenue for both Television and Digital, developing a strong customer-centric sales culture and demonstrating goal achievement on a consistent basis. Having the ability to strategize and work collaboratively with AE’s and the Imagicomm Memphis Sales Management Team is crucial. The qualities that will distinguish candidates are: a management style strong in coaching and developing, transactional negotiation expertise, leader in the development of new business, strong digital knowledge, creative selling ideas, motivational leadership qualities, a positive mindset and a professional persona.


SUMMARY

Under the direction of the Director of Sales, the LSM leads the WHBQ-TV local sales efforts. The LSM must be organized, goal oriented and structured. This person must possess an entrepreneurial mindset, competitive spirit and exhibit passion for marketing sales, both broadcast and digital.

  • Strong communication and negotiation tactics with local clients and agencies
  • Effective inventory management and pricing strategies
  • Solid role model for the sales team
  • Collaboration with sales leadership team, AE’s, other station departments and customers

ESSENTIAL DUTIES AND RESPONSIBILITIES

  • Leadership, performance management, and coaching of AEs and support staff
  • Recruit hire and train AE’s to achieve revenue and share goals
  • Set monthly, quarterly and annual goals for the team and each individual AE.
  • Track performance and determine accountability measures
  • Develop and monitor performance accountability systems
  • Assist in accurate forecasting of revenue – weekly, monthly and annually
  • Meet and exceed revenue budgets and share goals including total station, new business, digital, and special initiatives
  • Manage expense budgets of Local Sales Team
  • Develop strong client relationships by attending meetings and sales presentations, and client entertainment.
  • Schedule and conduct One-on-One AE meetings
  • Schedule and conduct internal development and training opportunities
  • Maintain exceptional knowledge of the Memphis market to identify key strategies, emerging categories and new client prospects
  • Analyze market trends and competitive initiatives.
  • Work in partnership with other WHBQ-TV Sales Managers & AE’s, Research, News, Creative Services on ways to continually increase revenue and market share
  • Manage inventory, rates, and assist in National and Political sales process
  • Knowledge of Excel & Power Point required. Knowledge of Wide Orbit Traffic and Sales systems and Matrix-Monarch CRM is preferred
  • Perform other duties as assigned by management

SUPERVISORY RESPONSIBILITIES

LSM position carries out supervisory responsibilities in accordance with the organization's policies and procedures. Responsibilities include interviewing, hiring, and training employees; planning, assigning and directing work; appraising performance; rewarding and disciplining employees; addressing complaints and resolving problems.

Requirements:
  • 5+ years of media sales experience. Television sales management experience is preferred.
  • Exceptional coaching, motivational and teaching skills.
  • Strong problem solving and communication skills.
  • Bachelor’s degree (B.A.) from four-year college or university or equivalent
  • Valid driver’s license with positive driving record

Imagicomm Communications, LLC is an equal opportunity employer and does not discriminate against applicants on the basis of race, color, creed, religion, genetic information, ancestry, age, sex, gender, marital status, national origin, disability or handicap, veteran status, or any other status or characteristics protected by federal, state and/or local laws. Applicants may notify the appropriate local, state or federal agency if they believe they have been the victims of discrimination.