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Sr Director Marketing Services
4 weeks ago
SR. DIRECTOR, MARKETING SERVICES
New York, NY | Los Angeles, CA
Hybrid
THE RUNDOWN
Playfly Sports is looking for a Sr. Director, Marketing Services to join our team in New York or Los Angeles.
The primary role of this position is to lead the Marketing Services team on designated Playfly Premier Partnerships sales representation projects across our portfolio of sports & entertainment rightsholder clients, along with managing and leading his/her own projects. The individual will be directly responsible for the team that develops sponsorship proposals and packages, sponsorship sales collateral, managing project administration, and ensuring client communication. This role will oversee the staffing and onboarding of new clients. The Sr. Director will also contribute to the professional development of their direct reports.
WHAT YOU’LL ACCOMPLISH
- Lead select Premier sales properties, including client management and internal coordination
- Provide guidance to other Marketing Services team members on their respective client engagements, proposals, etc.
- Develop customized sponsorship packages based on sponsor objectives
- Provide sales team with relevant sales materials, including: introductory materials, custom presentations, term sheets, etc.
- Develop, update, and manage Premier’s marketing collateral and platforms, including: overview materials, proposal documents, etc.
- Coordinate with internal and/or third-party graphic design resources on the creation of sales materials
- Support sales team with relevant research regarding current and potential clients, various corporations, and general industry information, for example, naming rights and sponsorship details
- Manage cross-departmental communication with Premier colleagues across New York, Los Angeles, Chicago, and other offices, including cross-sales efforts, best practices sharing, etc.
- Review reports, proposals and other documents with extraordinary attention to detail, consistency and grammar
- Contribute to day-to-day office operations/management such as meeting preparation, opening and closing procedures, vendor management, and intern program management
- Other job-related duties as assigned
WHAT YOU’LL BRING
- Bachelor’s degree required
- 8+ years of work experience in sports management, sponsorship sales, brand activation, brand marketing or another related field required
- Proven track record of managing a team of at least two (2) direct reports
- Proven ability to establish and maintain an honest and effective working relationship with the Premier team and our clients
- Demonstrated ability to develop compelling presentations and confidently engage with C-level clients and prospects
- Ability to be a proactive project leader with a solutions-oriented mindset, with a focus on proactive problem-solving and advanced troubleshooting
- Experience collaborating with various organizations and engaging with diverse stakeholders
- Successful experience as a project lead with client-facing responsibility
- Proficiency in Microsoft Office (Word, Outlook, Excel, and PowerPoint) is required
- Adobe Creative Suite and CRM or similar software experience is preferred
TRAVEL, LIFTING, PHYSICAL REQUIREMENTS
- This role takes place in an office setting and is a sedentary role
- Willing and able to travel as needed
COMPENSATION
The pay range for this role is $120,000 to $140,000. Actual compensation packages are based on several factors that are unique to each candidate, including but not limited to skill set, depth of experience, certifications, and specific work location. This may be different in other locations due to differences in the cost of labor.
WHAT WE DO
Playfly Sports is the full-service, leading sports marketing and media company that enables brands to engage with sports fans on a local, regional, and national level through scaled linear, digital, and experiential assets. Playfly Sports drives outcome-based solutions into 90-million households via more than 7,800 live U.S. broadcasts of MLB, NBA, and NHL games; and influences sports fans of all ages through the management of college and high school multimedia rights, uniform branding, and high-profile sports sponsorship platforms. The company introduces high school and college students to career development opportunities in esports through Playfly Esports, operators of North America’s largest college esports league. Playfly Sports has the unique ability to partner, innovate, and advance the aspirations of athletes, brands, academic institutions, and sports fans across the U.S. Playfly Sports is Powered by Partnership. Visit Playfly Sports online at playfly.com
WHAT WE STAND FOR
At Playfly, we know that a diverse, equitable, and inclusive company is a more innovative and successful one, but more importantly, we believe it’s just the right thing to do. Through conversations, company initiatives, community events and partnerships, policy changes, data analysis, workshops, and support groups, we are dedicated to creating a workplace where everyone can thrive. We are here for the long haul and to do the meaningful work that creates true institutional change within our workplace, with our partners, and in the communities we serve.
EEOC & DIVERSITY STATEMENT
Playfly Sports affirms that inequality is detrimental to our associates, our clients, and the communities we serve. Our goal is to impact lasting change through our actions. Together, we unite for equality and equity. Playfly Sports is committed to equal employment opportunities regardless of any protected characteristic, including race, color, genetic information, creed, national origin, religion, sex, affectional or sexual orientation, gender identity or expression, lawful alien status, ancestry, age, marital status, or protected veteran status and will not discriminate against anyone on the basis of a disability. We support an inclusive workplace where associates excel based on personal merit, qualifications, experience, ability, and job performance.
ACCOMMODATIONS
Playfly Sports is committed to the full inclusion of all qualified individuals, and as part of this commitment, Playfly Sports will ensure that persons with disabilities are provided reasonable accommodations. If reasonable accommodation is needed to participate in the job application or interview process, to perform essential job functions, and/or to receive other benefits and privileges of employment, please contact recruiting@playfly.com
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