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Marketing Coordinator

3 months ago

Englewood, United States Microsel Of Colorado Llc Full time
Job DescriptionJob Description

Location: Centennial, CO

Job Type: Full-Time
Salary: $25 - $32 per hour

Marketing Coordinator

Summary:

Don't settle for a job. Start a career TrinWare has been in business since 2004. We have an opening for a Marketing Coordinator.

Why pick TrinWare?

  • Excellent benefits, including insurance cost share.
  • Like minded computer enthusiasts that have over 250+ years of combined experience under one roof.
  • A professional environment that is centered around learning and growth.
  • Established customer base.
  • Large current expansion of current business with large growth planned throughout the next 3-5 years.

About Us:

TrinWare provides their clients with complete custom computer solutions, networking infrastructure products, imaging services and product fulfillment. In addition, TrinWare is a leading IT Managed Service Provider in the Rocky Mountain region. TrinWare Statement:

“We provide Next Generation IT Managed Services, consulting, outsourcing, custom computer production and fulfillment while assuring the highest levels of return on investment, security, and customer satisfaction. The Strength of this company lies in our people. Therefore, we provide the highest degree of security and income for our staff as their expertise, talent, and passion exemplify TrinWare’s vision. Our customers look upon us as their trusted advisor to provide IT guidance. We continually pursue mutually beneficial and equitable business relationships with our customers, vendors, and suppliers.”

Summary:

The Marketing Coordinator is responsible for telling the TrinWare story. You will work closely with TrinWare’s leadership and marketing partners to achieve the goal of our organization: growth You’ll be responsible for executing and maintaining digital marketing efforts, along with the design of digital content, email distribution and social media campaign maintenance. This individual is also responsible for website maintenance, development, and expansion of territories.

In addition to the above-mentioned responsibilities, the Marketing Coordinator will also be responsible for maintaining current relationships with vendors as well as creating new ones. This will be tracked via Marketing Development Funds which will be used for events, campaigns, branding awareness and business development. Please read the entire list of responsibilities below for a complete understanding of the roles of the job.

NOTE: This position reports to the office 5 days a week, located in Centennial, CO. Remote positions are not available.

Please provide a cover letter or letter of interest when applying for this position.

Essential Qualifications:

  • 3+ years of experience in marketing, preferably in a technology-based environment.
  • Bachelors degree in a marketing-related field, or equivalent experience.
  • Experience in WordPress with the creation and modification of advanced pages, including pages with several media types, including video.
  • Experience in WooCommerce to add products, optimize SEO for products, and update/make changes, as required.
  • Highly proficient in common photo creation/editing tools, including but not limited to, Adobe (Photoshop, Illustrator, etc.), Canva, and any other tools.
  • Tracked success running and maintaining SEO campaigns on several platforms, including Google SEO and SEM.
  • Previous experience planning events like internal events, customer-facing events and booth events.
  • Experience in monitoring and enhancing the EX and CX at a company through external events, internal competitions, or other means as seen fit.
  • Highly proficient in working with social media platforms, like Facebook, Instagram, LinkedIn. Utilizes 3rd party software like HootSuite to support the distribution of content to these platforms.
  • Experience working within a CRM, such as HubSpot, for contact management, pipeline tracking and marketing tools.
  • Confident and has experience running online/in-person meetings with customers or vendors.
  • Experience working with common signage applications to enhance internal marketing at the company.
  • Highly proficient in working with tools like Word, Excel and PowerPoint (can create templates and enhance the visual design and execution of PowerPoint files to support the sales team).
  • Creativity backed by a positive and energetic attitude
  • Understanding of Ideal Customer Profiles, Buyer Personas, and Buyer’s Journey
  • Strong ability to multitask and execute tasks based upon deadlines utilizing Microsoft Planner or equivalent project tool.
  • Ability to think outside of the box and launch creative campaigns both internally and externally
  • Ability, knowledge, and background to organize materials within SharePoint
  • Understanding of budgets and ROI
  • Professional presentation & background

Additional Optional Qualifications:

  • Experience in the computer hardware and IT Managed Services industry is highly recommended for this position, as the applicant will be advertising PC hardware and managed services primarily. In addition, familiarity with Managed Services toolsets, such as ConnectWise and other industry-leading companies, is a significant perk.
  • 1-2 years of experience with mainstream video editing tools.
  • Experience with common audio recording software and tools, such as microphones, mixers, etc.

Duties and Responsibilities:

Marketing Accountability:

  • The Marketing Coordinator is the fun of our business, engaging our employees and encouraging them to attend internal and external events.
  • Create, manage, maintain and modify social media campaigns that market our business and drive revenue.
  • Track and monitor MQL’s to align our sales team for success.
  • Create and update printed materials for our sales team that encourages the presentation of the company to a potential client, resulting in closed deals.
  • Independently sets meetings and proactively tracks open items that drive revenue.

Role Leadership:

  • Develop, communicate, and execute effective marketing strategies to drive revenue
  • Successful candidates will be self-driven with the knowledge to run a Marketing division mostly independent
  • Make data-driven decisions to improve returns on marketing spend and organic traffic
  • Drive and grow our Marketing Development Funds funding
  • Tell the TrinWare story in a compelling way to the market of prospects through creative print, written, and digital mediums, e.g., email newsletter
  • Collaborate with internal cross-functional teams to facilitate onboarding and the ongoing client experience with TrinWare
  • Coordinate trade shows and other events to professionally represent TrinWare

Financial Responsibility:

  • Deliver proof of market share with corresponding metrics
  • Work with vendors and suppliers for Market Development Funds and rebates
  • This role is expected to generate revenue through several channels, including, but not limited to, MDF and MQL’s
  • Maintain and monitor rebate programs, including internal progress and dollar amount received.
  • Produce weekly and quarterly reports for management that show our spend on marketing as compared to our ROI. Ideal applicant is well versed in business financials and can generate reports through various Microsoft products.

Organizational Leadership:

  • Work with Human Resources and Operations for the internal marketing of TrinWare such as benefits, recognition, and activities
  • Prioritize tasks as distributed by several various members of leadership and utilize planning tools, such as Microsoft Planner, to guide your priorities as required.

Working Relationship:

  • You will report to the Director of Sales – Custom Computer division. In addition, you’ll complete projects for several other members of our leadership team, which consists of 5 total members. We have a significant amount of experience in working with a team and look forward to working with you

Hours:

The Marketing Coordinator reports to the office 5 days a week, Monday through Friday 8:30AM to 5:30PM. Final hours to be determined and may change based on the company’s needs.

Salary and Benefits:

  • The salary for this role is between $25.00/hr and $32.00/hr, based on prior experience, skills and education
  • Additional uncapped incentive compensation/bonus in addition to hourly compensation (starts immediately)
  • Benefits include company sponsored medical, vision, dental and life insurance plans, short term and long-term disability insurance, a company sponsored 401K plan with matching, paid holidays, vacation and sick time, employee discount and referral programs and more

TrinWare’s Core Values

TrinWare’s culture is a coming-together of high professional standards and a tight-knit team atmosphere. These Core Values are the driving force behind the who, what and why of our mission. We believe that these values will serve as a compass to lead us to our goal: being recognized as one of technology’s great service providers.

GOALS:

  • Growth
  • Optimism
  • Accountability
  • Leadership
  • Service