Sr. Manager, Revenue Management
6 days ago
At Holiday Inn Club Vacations, we believe in strengthening families. And we look for people who exhibit the courage, caring and creativity to help us become the most loved brand in family travel. We’re committed to growing our people, memberships, resorts and guest love. That’s why we need individuals who are passionate in life and bring those qualities to work every day. Do you instill confidence, trust and respect in those around you? Do you encourage success and build relationships? If so, we’re looking for you.
The Corporate Sr. Revenue Manager fills a pivotal role in the execution of strategic Inventory Management practices that maximize the use of Owner, Club and Developer inventory. This individual will implement an effective revenue/yield approach that encompass all facets of pricing, demand analysis, yield management, market segmentation, selling strategies and tactics to provide the optimal business mix and achievement of business unit goals and KPI’s. This position partners with Corporate Sales to establish and manage a plan that supports the inventory needs of Sales & Marketing, and also collaborates with Performance Marketing and Rental Sales to develop, implement and monitor demand generating strategies, and provides analysis on effectiveness of such strategies. As Sr. Manager you perform more complex quantitative/qualitative analysis for business projects and processes. You also serve as a leader on the Revenue Management team and are responsible for setting and monitoring KPI’s and goals for direct reports.
ESSENTIAL DUTIES AND TASKS:
- Inventory Management – Consistently evaluate inventory allocations to promote maximum use and implement effective yielding tactics to ensure utilization of various segments supports business goals. Gather and analyze appropriate data to develop inventory cede and bulk deposits that balance Exchange provider needs with Owner, Member and Rental demand.
- Forecasting – Leverage market knowledge and available market data combined with current and historical booking activity/pace to produce a weekly short term (90-day) and monthly long term (2 year) forecast of Rental performance by market segment to include occupancy, ADR, revenue, and RevPar. Provide supporting quantitative and qualitative documentation on forecast methodology that gives context to anticipated performance as well as critical analysis on variances to budget, prior year and prior forecast. Review and approval of Revenue Manager forecasts.
- Market Analysis & Pricing/Yielding – Serve as market expert for all assigned properties by conducting extensive research and analysis on competition, market demand, regional/seasonal/competitive influences, group performance, price sensitivity by market segment, and reservation costs across multiple sales channels. Utilize key findings to develop an effective pricing strategy that produces the maximum RevPar by maintain competitiveness within the market and quickly adjusting to changing environments. Conduct displacement analysis of group business to determine potential impact to RevPar and business mix goals. Work with sales team on contracting rates and creating promotions for wholesale partners. Maintain special program offers for Club Members to incentivize higher utilization over time periods of concern.
- Leadership – Assist Revenue Managers in achieving individual business goals by setting expectations, providing training, technical guidance, and problem resolution. Review and approve Revenue Manager forecasts. Identify opportunities to enhance effectiveness of business processes and delegation of projects/tasks to achieve objectives and meet deadlines. Provide timely coaching and feedback as well recognize and celebrate individual and team successes.
- Strategy Meetings – Host bi-weekly/monthly meetings with partners and stakeholders to present trends, month-end results, forecast expectations and variance analysis. Strategize with demand generating business units on offers and campaigns that will result in higher occupancy, revenues and ultimately achievement of business goals. Provide critical analysis on effectiveness of such campaigns throughout and at the close of each effort.
REQUIREMENTS:
- Bachelor’s Degree or 4 year equivalent preferred
- 6+ years of Revenue Management experience in hotel or timeshare segment required
- 2+ years of Inventory Management experience within a timeshare setting preferred
- 4+ years of leadership experience required
- Experience managing regions or multiple markets
- Experience in one of the top 25 US hotel markets
- Setting clear expectations for KPI’s, timelines, deadlines and other goals
- Technical training and operational guidance
- Problem resolution
- Timely coaching and feedback on performance
- Annual performance reviews
- Proficiency with Microsoft Excel and Excel based forecasts required
- Experience with price shopping tools such as Rate360 or OTA Insight
- Ability to develop and manage relationships with key partners and stakeholders
- Strong emphasis on leadership and professional development of direct reports
- Very detail oriented and results driven
- Ability to balance priorities and delegate tasks when necessary
- Should possess a natural curiosity to understand the “why” behind business performance
- Demonstrated ability to make strategic decisions upon further analysis
- Progressive professional growth track record
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